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The Impact of the Credit Crunch on the European Fleet Market

Datamonitor, Dec 2009, Pages: 35


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The subprime mortgage crisis and the subsequent credit crunch, which started in 2007, reached their climax at the end of the summer of 2008 with the collapse of Lehman Brothers, directly affecting the Western economies and indirectly causing the decline of the fleet and company car market in Europe.

Scope

- Impact of credit crunch on the fleet industry

- Trends in company car market in Europe

- European 25 Markets

Highlights of this title

This report presents essential industry insights on the impact of credit crunch on European fleet market.

Key reasons to purchase this title

- Provides an insight into the strategies adopted by the leasing companies to fight the economic downturn

- Provides overview of the competitive landscape in European company car market, as well as the factors driving the growth




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