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2010 Trendology: U.S. Advertising Agencies
Trendology Research, Jan 2010, Pages: 93
The 2010 Trendology report on the U.S. Advertising Agencies industry characterizes the industry in three descriptive methods: qualitative analysis, quantitative data and lists of major industry players. The written analysis includes financial issues, technology issues, human resources issues, supplier issues, consumer issues, government regulations, global factors, major industry news highlights, major earnings and profit reports, major mergers and acquisitions, and our exclusive industry SWOT analysis (industry internal strengths, internal weaknesses, external opportunities and external threats). Along with the trend analysis, quantitative data includes five-year trends (2007-2011) on number of establishments, industry and number of employees. This data is developed through Trendology's economic model using regression analysis based on historical industry trend data. Forecasts are available for 2011. Quantitative data for current year 2010 is provided for the U.S., 50 U.S. states, and 900 metro areas. The report also lists up to ten of the industry's major players, their current sales and stock symbol (for public companies). Color charts and graphs run throughout the report to highlight trends and are ready for presentations and displays. Links to Internet sources in the report are useful for additional research and data gathering.
Industry Definition and Related Industries
NAICS 54181: Advertising Agencies. This industry comprises establishments primarily engaged in designing and implementing public relations campaigns. These campaigns are designed to promote the interests and image of their clients. Establishments providing lobbying, political consulting, or public relations consulting are included in this industry.
Related Industries - Direct Mail Printing - Commercial Printing - Public Relations Agencies - Mailing Houses
U.S. Census Categories NAICS 54182 - Advertising Agencies is 100% comparable to SIC 7311 - Advertising Agencies
Please note, this report provides statistical information only and does not provide an analysis of the figures
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