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Skin Care in Brazil

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    Report

  • 34 Pages
  • July 2023
  • Region: Brazil
  • Euromonitor International
  • ID: 119846
Skin care in Brazil experienced double-digit growth in retail current value terms in 2022, and continued to be the eighth largest global market in the category. An interesting highlight is the body care category, which accounted for 57% of overall value sales in skin care in Brazil in 2022, and presents a unique characteristic. Amongst the top 10 global skin care markets, Brazil stands out as the only country in which body care accounts for a larger share of value sales than facial care.

The analyst's Skin Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:
Body Care, Facial Care, Hand Care, Skin Care Sets/Kits.

Data coverage:
Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Skin Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

SKIN CARE IN BRAZILKEY DATA FINDINGS
2022 DEVELOPMENTS
  • Scented body care continues to be a trend, but facial care sees growing demand amongst Brazilians
  • Embracing beauty from within: The blurring boundaries of beauty and health in Brazil, led by ingredients
  • E-commerce expansion and customer centricity
PROSPECTS AND OPPORTUNITIES
  • Facial care set to accelerate its growth and narrow the gap with body care in the forecast period
  • The pursuit of aesthetic procedures and the use of skin care products have become complementary
  • Pharmacies differentiate the positioning of brands in physical spaces, and apparel and footwear specialists may emerge as a new relevant channel
CATEGORY DATA
  • Table 1 Sales of Skin Care by Category: Value 2017-2022
  • Table 2 Sales of Skin Care by Category: % Value Growth 2017-2022
  • Table 3 NBO Company Shares of Skin Care: % Value 2018-2022
  • Table 4 LBN Brand Shares of Skin Care: % Value 2019-2022
  • Table 5 LBN Brand Shares of Basic Moisturisers: % Value 2019-2022
  • Table 6 LBN Brand Shares of Anti-agers: % Value 2019-2022
  • Table 7 LBN Brand Shares of Firming/Anti-cellulite Body Care: % Value 2019-2022
  • Table 8 LBN Brand Shares of General Purpose Body Care: % Value 2019-2022
  • Table 9 LBN Brand Shares of Premium Skin Care: % Value 2019-2022
  • Table 10 Forecast Sales of Skin Care by Category: Value 2022-2027
  • Table 11 Forecast Sales of Skin Care by Category: % Value Growth 2022-2027
BEAUTY AND PERSONAL CARE IN BRAZIL
EXECUTIVE SUMMARY
  • Beauty and personal care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for beauty and personal care?
MARKET DATA
  • Table 12 Sales of Beauty and Personal Care by Category: Value 2017-2022
  • Table 13 Sales of Beauty and Personal Care by Category: % Value Growth 2017-2022
  • Table 14 GBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 15 NBO Company Shares of Beauty and Personal Care: % Value 2018-2022
  • Table 16 LBN Brand Shares of Beauty and Personal Care: % Value 2019-2022
  • Table 17 Penetration of Private Label in Beauty and Personal Care by Category: % Value 2017-2022
  • Table 18 Distribution of Beauty and Personal Care by Format: % Value 2017-2022
  • Table 19 Distribution of Beauty and Personal Care by Format and Category: % Value 2022
  • Table 20 Forecast Sales of Beauty and Personal Care by Category: Value 2022-2027
  • Table 21 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2022-2027
DISCLAIMER
SOURCES
  • Summary 1 Research