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Skin Care in Taiwan

Euromonitor International, May 2011, Pages: 27


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There was a shift towards innovative technology and ingredients within skin care in 2010 as producers looked to attract consumers and differentiate themselves from competitors. For example, Olay launched its new White Radiance Cellucent White Essence brand which contains sepiwhite whilst L’Oréal introduced its new White Perfect Transparent Rosy Whitening Radiance Boosting Double Essence brand which is based on its Melanin-Vanish product.

The Skin Care in Taiwan report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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