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Skin Care in Thailand

Euromonitor International, October 2012, Pages: 42

Thai people are paying more attention to their beauty. There are more bad environmental factors damaging the skin in daily life, such as pollution and hot weather. This does not only apply to women, but has also been spreading to men, allowing the healthy growth of skin care. Moreover, supportive factors were derived from other approaches, including rapid product development and variety. Also, Thai consumers’ attitude towards their looks have been changing, especially the younger generations.

Euromonitor International's Skin Care in Thailand report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

SKIN CARE IN THAILAND
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Skin Care by Category: Value 2006-2011
Table 2 Sales of Skin Care by Category: % Value Growth 2006-2011
Table 3 Face Masks: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2011
Table 4 Facial Cleansers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 5 Facial Moisturisers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2008-2011
Table 6 Anti-Agers: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 7 Toners: Skin Whitening vs Non-Skin Whitening: % Value Breakdown 2007-2011
Table 8 Skin Care Company Shares 2007-2011
Table 9 Skin Care Brand Shares 2008-2011
Table 10 Facial Moisturisers Brand Shares 2008-2011
Table 11 Anti-agers Brand Shares 2008-2011
Table 12 Firming/Anti-cellulite Body Care Brand Shares 2008-2011
Table 13 General Purpose Body Care Brand Shares 2008-2011
Table 14 Skin Care Premium Brand Shares 2008-2011
Table 15 Forecast Sales of Skin Care by Category: Value 2011-2016
Table 16 Forecast Sales of Skin Care by Category: % Value Growth 2011-2016
Better Way (thailand) Co Ltd in Beauty and Personal Care (thailand)
Strategic Direction
Key Facts
Summary 1 Better Way (Thailand) Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Better Way (Thailand) Co Ltd: Competitive Position 2011
Bio Consumer Co Ltd in Beauty and Personal Care (thailand)
Strategic Direction
Key Facts
Summary 3 Bio Consumer Co Ltd: Key Facts
Summary 4 Bio Consumer Co Ltd: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 5 Bio Consumer Co Ltd: Competitive Position 2011
Giffarine Skyline Unity Co Ltd in Beauty and Personal Care (thailand)
Strategic Direction
Key Facts
Summary 6 Giffarine Skyline Unity Co Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 7 Giffarine Skyline Unity Co Ltd: Competitive Position 2011
Executive Summary
Beauty and Personal Care Threatened by Bangkok Flooding
Manufacturers Expand the Consumer Base Horizontally and Vertically
Multinationals Continue To Dominate Beauty and Personal Care
the Prevalence of Mass Brands Maintains
Continuous Positive Growth Is Fuelled by New Developments With A New Focus
Key Trends and Developments
New Product Developments Boost Sales
Another Step in the Development of Men's Grooming
Digital Media and Social Networks Boom in Marketing Communication
the Effects and Consequences of Thai Flooding on the Market
A Competitive Environment Is Generated by Various Promotions and Campaigns
Market Data
Table 17 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 18 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 19 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 20 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 21 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 22 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 23 Beauty and Personal Care Brand Shares 2008-2011
Table 24 Penetration of Private Label by Category 2006-2011
Table 25 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 26 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 27 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 28 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 29 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 30 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Sources
Summary 8 Research Sources

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