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Skin Care in Turkey

Euromonitor International, June 2011, Pages: 39


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In 2010, the main driver of the sales growth in skin care was higher demand for masstige products. Companies focused on developing masstige products as a high number of people could not afford to purchase premium products, yet wanted to use good-quality products at affordable prices at the same time. The category saw a good positive current value growth of 10% in 2010, which was higher compared to the just below 9% CAGR registered over the review period. A significant factor for growth in the...

The Skin Care in Turkey report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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