The year 2020 will be a proof point for telco service providers in enterprise fixed services. If telecoms operators are to remain in business as global service providers they must by that date complete a fundamental transformation of their operations model, restore their financial performance and adapt to demands of a more assertive end-user organisation. But telcos are vulnerable: having already attempted to partner with competing systems integrators and IT outsourcing specialists, they now find the software and IT service (S/ITS) providers consolidating, and equipment vendors edging into their market with enhanced services capabilities.