Our new soft drinks overview reports covers 52 countries and gives an insight into the world market. Analysis includes the latest on-trade vs off trade sales statistics, comprehensive sector sales breakdowns and company and brand share data, covering the time period of 1998-2003 and forecasting to the year 2008. The reports follow a standardised format for easy cross-country comparison and provide invaluable retail sales and market share statistics to help your strategy, marketing and business planning.