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Ready Meals in Middle East and Africa to 2013
Datamonitor, Jan 2010, Pages: 94
This databook provides key data and information on the ready meals market covering seven countries in the Middle East and Africa region. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share.
Scope
- Contains information on four categories: frozen ready meals, chilled ready meals, canned ready meals and dried ready meals
- Market, category and segment level information on value and volume with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights of this title
The market for ready meals in Middle East and Africa increased at a compound annual growth rate of 5% between 2003 and 2008.
The frozen ready meals category led the ready meals market in Middle East and Africa, accounting for a share of 77.8%.
The leading players in the Middle East and African ready meals market include Al Kabeer Group of Companies, Irvin & Johnson Limited and Americana Group.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the ready meals market in Middle East and Africa
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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