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Strategic Analysis of the Global Microcontrollers Market
Frost & Sullivan, Jan 2010, Pages: 62
This Frost & Sullivan research service titled Strategic Analysis of the Global Microcontrollers Market provides market dynamics, technology and pricing trends, unit shipment and revenue forecasts, end-user and market share analysis of the world microcontrollers market. In this research, Frost & Sullivan's expert analysts thoroughly examine the following technologies:8-bit, 16-bit, and 32-bit.
Market Overview
Energy Management, Touch Sensing, and Hybrid Vehicles Alleviate Prospects for the Global Microcontrollers Market
As the demand for energy management technologies escalates, the global microcontrollers market is poised for a huge leap forward. Stimulus packages and initiatives unleashed by the governments that emphasize energy conservation and monitoring through smart grids have fuelled market momentum. In addition, the demand for energy-efficient vehicles has been accelerated by rising fuel prices and environmental concerns. In the consumer electronics arena, touchscreens are gaining popularity as they enable dynamic user interfaces and increased productivity. New avenues are opening up for microcontroller providers that mesh touch-screen capabilities in their design. 'Microcontrollers comprise the basis of smart metering systems and enable the high level of electronic control required in hybrid electric vehicles (HEVs),' notes the analyst of this research service. 'Similarly, touchscreen controller implementation is usually application-specific integrated circuit (ASIC) or microcontroller-based; therefore, significant opportunities lie ahead for microcontroller vendors that provide solutions for these high-growth applications.'
Although the general outlook for the market is bright, some aspects are constraining growth in the market. Competition is very high in the microcontrollers market and products are increasingly becoming commoditized. Companies began offering similar products for the same target applications, thereby intensifying pricing pressure. Another factor that has added to the level of competition is the blurring of the difference between microcontrollers and microprocessors. The microcontrollers market witnessed a few acquisitions during 2009, and this trend is likely to continue in 2010?.} The Renesas-NEC merger is expected to be completed in 2010. Tough economic conditions would also ensure that only the strongest suppliers are able to survive Trends point to a return to growth in the semiconductors market by 2010, and preslowdown levels are unlikely to be reached immediately. Another factor reining in market progression is that designers are reluctant to migrate to higher architectures due to the additional expense it entails. They will be required to learn a new architecture and may not find the same peripherals across devices. Besides, some difficulties are likely to arise with porting the existing code to the new architecture. A few companies have started releasing products with the same peripheral set, but it will be a while before the designer mindset regarding architecture migration changes.
Going forward, the demand for 8-bit microcontrollers will continue unabated. However, 32-bit microcontrollers are gaining steady traction in the market. Vendors must focus on energy management, touch sensing, and hybrid vehicle applications, and address the needs of these markets to obtain productive business outcomes. Competitive price points and strong differentiation features can deliver the cutting edge for participants and enable the market to move toward a high-growth trajectory.
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- 8-bit
- 16-bit
- 32-bit
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