|
|
 |
|
Viewing report
|
|
|
|
Service Station Retailing in Slovakia
Datamonitor, Dec 2009, Pages: 50
Based on essential market data and insight into the country's leading fuel retailers, this brief provides you with an up-to-date picture of the service station retailing market. In addition to outlining site numbers, fuel sales, competitor shares, c-store, car wash and automatic network data, it also details retailers' fuels, c-store, car wash and card product offerings.
Scope
- Data and analysis based on an annual programme of research with national service station retailers and delivered in a useable presentation format.
- A country synopsis followed by a market examination of fuel demand and value, total service stations and vehicle numbers for 5 years to January 2009.
- A review of the competitive landscape including fuel sales by service station brand, motorway and unmanned formats and shop and car wash information.
- Insight into the main competitors' propositions for fuels, c-store, food service, cards and car wash as well as ownership and network expansion plans.
Highlights of this title
The increase in fuel consumption despite high fuel prices and the global economic downturn, can be explained by the continuing increase in registered cars in Slovakia. Between 2008 and 2009, the car parc increased by 2.6%. In turn, the population per car fell to 3.48, although this ratio remains high in comparison with the rest of Europe.
With 86% of fuel in Slovakia sold by seven service station brands, Slovakia is a concentrated market. The same seven fuel retailers also collectively account for 73% of all service station sites in the country. Slovnaft is the market leader accounting for over 30% of volumes sales. The next largest fuel brands are Jurki, OMV, Shell and Agip.
Slovnaft, OMV, Shell and Agip have shops on all of their sites, with Jurki being the only fuel retailer without a full shop penetration. Each of the major has a fairly developed shop proposition with some retailers such as Slovnaft and Agip also featuring a food to go offer. Three service station brands also have a private label product range.
Key reasons to purchase this title
- Develop new marketing ideas for your service station shop, car wash and card propositions by examining the activities of other players across Europe.
- Access a clear overview of the competitive position and operations of key fuel retailers. This is particularly useful for suppliers to the sector.
- Assess how the competitive position of the country's service station brands is evolving and identify new emerging players.
Customers who bought this item also bought
Service Station Retailing in Slovakia 2011
Service Station Retailing in Slovakia 2010
Service Station Retailing in Hungary 2011
Service Station Retailing in Hungary 2010
Service Station Retailing in Hungary
Service Station Retailing in the Czech Republic 2011
Service Station Retailing in Bulgaria 2011
Service Station Retailing in Romania 2011
Service Station Retailing in Romania
Service Station Retailing in Italy
|
|
|
|
