More than a year after the collapse of Wall Street and in the throes of the recession, the restaurant industry has yet to stop its decline. The industry faces its greatest challenge in decades, as consumers re-learn how to save their discretionary dollars. In this report, Mintel looks at trends inspired by the current economic climate and how consumer attitudes are shifting as the nation continues to struggle.
Analysis and insights offered include:
- What economic indicators foretell for the industry - What kind of competition is driving pricing pressure and how far it has spread - Which foods appeal most to the stressed-out consumer - What innovations are making hesitant consumers spend anyway - Which demographics are spending more on restaurants than last year - Which motivations for dining out are most robust - Which food qualities are most important on the menu - Which types of promotions attract the most attention
