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Bath and Shower in Nigeria

Description:
Rising disposable income aided sales growth in bath and shower in 2011. The improved economy boosted consumer confidence, leading to higher spend on these products. Consumers are becoming more sophisticated in their choices and the number of people purchasing premium brands has increased. This stimulated retail value sales in 2011. Producers are promoting task-specific products, which has encouraged impulse purchases and consumer loyalty, especially in the premium segment.

Euromonitor International's Bath and Shower in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Bar Soap, Bath Additives, Body Wash/Shower Gel, Intimate Hygiene, Liquid Soap, Talcum Powder.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Bath and Shower market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Contents:
BATH AND SHOWER IN NIGERIA
Euromonitor International
October 2012

LIST OF CONTENTS AND TABLES

Headlines
Trends
Competitive Landscape
Prospects
Category Data
Table 1 Sales of Bath and Shower by Category: Value 2006-2011
Table 2 Sales of Bath and Shower by Category: % Value Growth 2006-2011
Table 3 Bath and Shower Premium Vs Mass % Analysis 2006-2011
Table 4 Bath and Shower Company Shares 2007-2011
Table 5 Bath and Shower Brand Shares 2008-2011
Table 6 Forecast Sales of Bath and Shower by Category: Value 2011-2016
Table 7 Forecast Sales of Bath and Shower by Category: % Value Growth 2011-2016
Table 8 Forecast Bath and Shower Premium Vs Mass % Analysis 2011-2016
Jagal Pharma Ltd in Beauty and Personal Care (nigeria)
Strategic Direction
Key Facts
Summary 1 Jagal Pharma Ltd: Key Facts
Company Background
Production
Competitive Positioning
Summary 2 Jagal Pharma Ltd: Competitive Position 2011
Executive Summary
Urbanisation and Rising Consumer Income Drive Growth
Marketing and Task-specific Brands Boost Value
Foreign Brands Dominate Although Domestic Producers Make Gains
Supermarkets and Drugstores Continue To Develop As Distribution Formats
Positive Growth Forecast for Beauty and Personal Care
Market Data
Table 9 Sales of Beauty and Personal Care by Category: Value 2006-2011
Table 10 Sales of Beauty and Personal Care by Category: % Value Growth 2006-2011
Table 11 Sales of Premium Cosmetics by Category: Value 2006-2011
Table 12 Sales of Premium Cosmetics by Category: % Value Growth 2006-2011
Table 13 Beauty and Personal Care Company Shares by NBO 2007-2011
Table 14 Beauty and Personal Care Company Shares by GBO 2007-2011
Table 15 Beauty and Personal Care Brand Shares 2008-2011
Table 16 Sales of Beauty and Personal Care by Distribution Format: % Analysis 2006-2011
Table 17 Sales of Beauty and Personal Care by Category and by Distribution Format: % Analysis 2011
Table 18 Forecast Sales of Beauty and Personal Care by Category: Value 2011-2016
Table 19 Forecast Sales of Beauty and Personal Care by Category: % Value Growth 2011-2016
Table 20 Forecast Sales of Premium Cosmetics by Category: Value 2011-2016
Table 21 Forecast Sales of Premium Cosmetics by Category: % Value Growth 2011-2016
Sources
Summary 3 Research Sources
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