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Oils And Fats In Kenya
Euromonitor International, Jan 2012, Pages: 44
The tough prevailing economic situation placed a strain on the prices of oils and fats. Prices almost doubled from 2010, primarily due to the weak shilling and the high cost of inputs into the category. It has become very expensive for many manufacturers to operate and they in turn pass that cost over to the consumer.
The Oils and Fats in Kenya report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2007-2011, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: Butter, Cooking Fats, Margarine, Olive Oil, Spreadable Oils and Fats, Vegetable and Seed Oil.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Oils and Fats market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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