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Ready Meals In Belarus
Euromonitor International, Nov 2011, Pages: 55
The category is characterised by the dominance of local products, but by the absence of recognisable local brands from local companies. Local manufacturers produce standard products, mainly pelmeni (traditional Russian cuisine, a kind of ravioli with meat) and blinchiki (pancakes) with meat in frozen ready meals, but without using memorable brand names. The company Santa Bremor was the exception among all local players. Umbrella brand Santa Bremor is well-known in Belarus in several packaged...
The Ready Meals in Belarus report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Canned/Preserved Ready Meals, Chilled Pizza, Chilled Ready Meals, Dinner Mixes, Dried Ready Meals, Frozen Pizza, Frozen Ready Meals, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Ready Meals market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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