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Skin Care in Nigeria

Euromonitor International, June 2011, Pages: 18


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Growth in skin care current value sales in 2010 was up on 2009, and also stronger than the CAGR for the entire review period. This impressive performance was partly due to Nigeria’s economic recovery, with rising disposable incomes enabling consumers to buy skin care products more frequently and trade up to higher priced brands. The increasing westernisation of young Nigerian women also had a positive impact on the development of the category, as this trend bolstered demand for more expensive...

The Skin Care in Nigeria report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. Forecasts to 2015 illustrate how the market is set to change.

Product coverage: Body Care, Facial Care, Hand Care.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Skin Care market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.






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