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Chilled Processed Food in Bolivia
Euromonitor International, Sep 2011, Pages: 51
The biggest chained supermarkets/hypermarkets continue to gain ground with their private label products. Over the review period these companies have been increasing their product ranges in an attempt to reach a larger consumer base. Consumers are traditionally reluctant to try new brands and prefer the well positioned ones, but more affordable prices of private label products are conquering low-middle-income consumers.
The Chilled Processed Food in Bolivia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2006-2010, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Product coverage: Chilled Fish/Seafood, Chilled Lunch Kits, Chilled Noodles, Chilled Pizza, Chilled Processed Meat, Chilled Ready Meals, Chilled Soup, Chilled/Fresh Pasta, Fresh Cut Fruits, Prepared Salads.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report? - Get a detailed picture of the Chilled Processed Food market; - Pinpoint growth sectors and identify factors driving change; - Understand the competitive environment, the market’s major players and leading brands; - Use five-year forecasts to assess how the market is predicted to develop.
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