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Chocolate Confectionery in Peru
Euromonitor International, Sep 2010, Pages: 46
Towards the end of the review period, chocolate confectionery companies competed to meet the increasingly refined tastes of Peruvian consumers by investing in new product or packaging developments and innovative marketing campaigns. Di Perugia SAC, for example, began offering standard boxed assortments products that feature traditional Peruvian ingredients such as extract of lúcuma (a local fruit) and Pisco (a national spirit). Leading multinational Nestlé Perú SA meanwhile launched tablets...
The Chocolate Confectionery in Peru report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Alfajores, Bagged Selflines/Softlines, Boiled Sweets, Boxed Assortments, Bubble Gum, Chewing Gum, Chocolate with Toys, Countlines, Liquorice, Lollipops, Medicated Confectionery, Mints, Other Chocolate Confectionery, Other Sugar Confectionery, Pastilles, Gums, Jellies and Chews, Seasonal Chocolate, Tablets, Toffees, Caramels and Nougat.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Chocolate Confectionery market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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