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Hot Drinks in the US to 2013
Datamonitor, Feb 2010, Pages: 124
This databook provides key data and information on the hot drinks market in the US. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on three categories: coffee, tea and other hot drinks
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the hot drinks market, including company overview, key facts and business description
Highlights of this title
The market for hot drinks in the US increased at a compound annual growth rate of 0.4% between 2003 and 2008.
The coffee category led the hot drinks market in the US, accounting for a share of 69.9%.
Leading players in the US hot drinks market include Kraft Foods, Inc., The J.M. Smucker Company and Starbucks Corporation.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the hot drinks market in the US
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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