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Denim Jeans - Global Strategic Business Report

Description:
This report analyzes the worldwide market for Denim Jeans in US$ Million and Million Units. The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2010 through 2018. Also, a six-year historic analysis is provided for these markets. The report profiles 152 companies including many key and niche players such as 7 For All Mankind, Aarvee Denims and Exports Ltd., Arvind Limited, Black Peony (Group) Co., Ltd., Diesel S.p.A, Edwin Company, Gap Inc., James Jeans Dry Age Denim LLC, Lee Jeans, Levi Strauss & Co., Mavi Jeans, Nien Hsing Textile Co. Ltd., Orta Anadolu, Raymond Ltd., and True Religion Apparel Inc. Market data and analytics are derived from primary and secondary research. Company profiles are primarily based upon search engine sources in the public domain.


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Contents:
DENIM JEANS
A GLOBAL STRATEGIC BUSINESS REPORT


CONTENTS


I. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS
Study Reliability and Reporting Limitations I-1
Disclaimers I-2
Data Interpretation & Reporting Level I-2
Quantitative Techniques & Analytics I-3
Product Definitions and Scope of Study I-3


II. Executive Summary

1. INDUSTRY OVERVIEW II-1
Introduction II-1
A Sneak Peek at Latest Trends II-1
Jeans Market - Major Pointers II-2
Jeans Find Universal Appeal II-2
Table 1: Global Men's and Boys' Clothing Market (2011):
Percentage Breakdown of Dollar Sales by Product - Segment
Suits, Shirts & T-Shirts, Trousers, Slacks & Jeans, Suits,
Coats & Jackets, Underwear & Nightwear and Miscellaneous
Clothing (includes corresponding Graph/Chart) II-2

Table 2: Women's Jeans Market (2012): Percentage Breakdown of
Value Sales by Retail Channel Type-Specialty Stores,
Department Stores, National Chains, Mass Merchants, Off-price
Retailers, Mail/Internet, Outlets and Others (includes
corresponding Graph/Chart) II-3
Recession in Retrospect II-3
Distressed Jeans and Jeggings now in Vogue II-3
Influence of Street Fashions and Celebrities on Denim Market II-4
Hunt for the Right Fit Continues II-4
Factors Guiding Denim Jeans Purchases II-4
Price Tags Influence Purchase Trends II-5
Attempts to Survive Rising Raw Material Costs II-5
Denim Wear Makes High End Fashion Popular among Consumers II-5
Eco-Friendly Consumers Prefer Organic Denims II-6
Advanced Denim- A Viable Technique to Reach Eco-Friendly Goal II-6
Recycled Cotton: A New Ecofriendly Source for Denim Manufacturers II-6
Functional Denim: The Next Big Thing II-6
Occasions for Wearing Jeans Differs Across Geographic Regions II-7
Top Reasons for Buying/Preferring Jeans II-7
Westerners Own More Jeans II-7
Women Own More and Want More Denim Jeans II-7
2009- International Year of Natural Fibers II-7
Denim Industry After the End of Quota System II-8
Denim Production II-8
Table 3: World Denim Market (2011): Percent Share Breakdown
for Number of Denim Production Mills by Geographic Region -
Asia (China)
Asia (Other)
Latin America
Europe
Africa

North America and Others (includes corresponding
Graph/Chart) II-9
Multi-fiber Arrangement II-9
Denim Jeans Market Channels II-9

2. PRODUCT OVERVIEW II-10
Introduction to Denim Fabrics II-10
Table 4: Standard Weights of Denim Fabrics Measured in Ounces
Per Square Yard, Grams Per Running Meter, and Grams Per
Square Meter II-10
Types of Fabric II-10
Alternatives to Denim Fabrics II-11
Dry Denim II-11
Selvage Denim II-11
Color Denim II-11
Denim Jeans: The Primary Application of Denim II-12
History of Denim Jeans II-12

3. PRODUCT INNOVATIONS/INTRODUCTIONS II-13
Marks and Spencer to Unveil Denim Jeans for Women II-13
INDi Denim Introduces Custom Fit Jeans II-13
Porsche Design Group to Introduce Porsche Design Denim II-13
Gridlock Denim Introduces Spring & Summer Collection II-13
LNJ-Denim Rolls Out New Denim Range II-13
Arvind and Grasim Industries Launch Excel Denim II-14
Calvin Klein Jeans Rolls Out Whitewashed Denims II-14
Joes Jeans Unveils Skinny Micro Flare Jeans II-14
IMAN Global Chic Launches Classic Denim II-14
Alpinestars Rolls Out Verona Air Jacket and Logic Kevlar®
Denim Pants II-14
Henri-Lloyd Jeans Launches Premium Red Selvedge Denim II-15
Diesel Unveils Dirty New Age Denim Line II-15
DL1961 Premium Denim Launches New Mens Collection II-15
Hugo Boss Launches Real Gold Denim Collection II-15
Rapha Racing Introduces Cycling Denim II-15
Jessica Simpson to Launch Tween Clothing Line II-15
Ralph Lauren to Launch Denim Collection II-16
American Apparel to Unveil Made in USA Jeans II-16
JustFabulous Introduces Premium Denim Assortment II-16

4. PRODUCT INNOVATIONS/LAUNCHES IN RECENT PAST-A PERSPECTIVE BUILDER II-17
Levi Strauss and Cone Mills Launch Limited Edition 505
Selvedge Denim II-17
Pretty Green Introduces Pretty Green Black Label II-17
Diesel and Italia Independent Introduce Safado Independent II-17
Esprit Unveils New Denim Collection II-17
Levi Strauss Unveils Denizen II-17
Ariat International Introduces Ariat Denim Line II-18
Domenico Vacca Introduces DV Denim Collection II-18
Ashburn Hill Launches New TECGEN® FR Jeans Line II-18
Shipley & Halmos Launches Benz 5-pocket II-18
Edwin Denim Launches the "Vintage" Jean II-18
Levis® Brand Launches Levis® Curve ID II-18
Fidelity Denim Unveils Super Stretch Denim Jeans Range II-19
Levi Strauss Launches "Waterless" Jeans Collection II-19
Calvin Klein Jeans Launches Denim X Collection II-19
Uniqlo Introduces HeatTech Jeans II-19
Lee Jeans Rolls Out Diamond Cut Denims for Women II-19
Dr Denim Jeanmakers Unveils Autumn/Winter Lineup II-19
Levi Strauss Rolls Out Vintage Denim Collection II-20
Gap Rolls Out 1969 Premium Jeans Collection II-20
Roots Canada Launches New Styles of Denim by Jean Touitou II-20
INVISTA Unveils Hard Working Comfort CORDURA® Denim fabric II-20
Mary-Kate and Ashley Olsen in Partnership with LKoral
Industries to Launch TEXTILE Elizabeth and James Denim Line II-21
Façonnable Introduces Façonnable Jeans Spring Summer Line II-21
Ego Jeans Launches Denim REMASTERED II-21
LNJ Bhilwara Group Rolls Out Denim Fabric Collection II-21
Banana Republic to Launch Denim Collection II-21
Narendra Kumar to Launch Killer Nari Denim Wear II-21
Johan Lindeberg and Kellwood to Introduce BLK DNM II-22
Levi Strauss and Billy Reid to Launch Workwear Collection II-22
Lee Jeans Unveils Spring Summer Collection II-22
Wrangler Rolls Out New Denim Collection II-22
JD Williams Launches Magi-Fit Range II-23
Dish Jeans Unveils DRT Jeans II-23
Numero Uno Clothing Launches ESPANIA Denim Collection II-23
Esprit Rolls Out SS Collection II-24
Kewal Kiran Clothing Launches Y-Fi Stitch II-24
G-Star Raw Unveils NY Raw Fall Winter Collection II-24
J Brand Introduces New Jeans Collection II-24
Silver Jeans Introduces Silver Co 925 Series Jeans II-25
Hudson Jeans Unveils New High End Denim Collection II-25
Dow Fiber Solutions and Paige Premium Denim Introduce Paigeaholic II-25
indiDenim Introduces Ashbury II-26
CJ Unveils New Series of Denim Pants II-26
Blue Notch Introduces Fall 2009 Collection II-26
Levis Introduces Obey x Levis in Collaboration with Shepard
Fairey II-26
PUMA Launches New Denim Collection II-27
Calvin Klein Jeans Introduces New Fall 2009 Collection II-27
Lane Bryant Launches Right Fit Straight Leg Jean II-28
American Eagle Outfitters Re-Launches AE Artist with Back-To-
School II-28
Gap Launches 1969 Premium Jeans II-28
Gesture Plans to Introduce New Denim Wear for Women II-28
JFour Denim to Launch in UK II-29
Levi Strauss to Launch Robert Geller for Levis Collection II-29
Real American to Launch Eco-Sensitive Denim Range II-29
Target Plans to Launch New Shaun White 4 Target Range II-29
Tejidos Royo to Launch New Denim Fabric Collection II-29

5. RECENT INDUSTRY ACTIVITY II-30
Pepe Jeans London to Extend Partnership with Red Bull II-30
Changzhou Hi-Tech Takes Over Black Peony II-30
Lacoste and Earnest Sewn Enter into Partnership II-30
PCCA Takes over Koramsa II-30
Plains Cotton Cooperative Association Launches New Company II-31
Kensie Signs Agreement with Alpha Garment II-31
Dow Fiber Introduces DOW XLA Fiber II-31
Levi Straus and Workers United Open New Product Depot II-31
Patrick Yarns Signs License Agreement for Crailar Organic Fiber II-31
True Religion Launches New Retail Stores II-32
New Look Renames Denim Range II-32

6. FOCUS ON SELECT GLOBAL PLAYERS II-33
7 For All Mankind (US) II-33
Aarvee Denims and Exports Ltd (India) II-33
Arvind Limited (India) II-33
Black Peony (Group) Co., Ltd (China) II-34
Diesel S.p.A (Italy) II-34
Edwin Company (Japan) II-35
Gap Inc. (US) II-35
James Jeans Dry Age Denim LLC (US) II-35
Lee Jeans (US) II-35
Levi Strauss & Co (US) II-36
Mavi Jeans (Turkey) II-36
Nien Hsing Textile Co. Ltd (Taiwan) II-36
Orta Anadolu (Turkey) II-36
Raymond Ltd. (India) II-37
True Religion Apparel Inc. (US) II-37

7. GLOBAL MARKET PERSPECTIVE II-38
Value Analytics II-38
Table 5: World Recent Past, Current and Future Analysis for
Denim Jeans by Geographic Regions - US, Europe, Rest of World
Markets Independently Analyzed with Annual Sales Figures in
US$ Million for Years 2010 through 2018 (includes
corresponding Graph/Chart) II-38

Table 6: World Historic Review for Denim Jeans by Geographic
Regions - US, Europe, Rest of World Markets Independently
Analyzed with Annual Sales Figures in US$ Million for Years
2010 through 2018 (includes corresponding Graph/Chart) II-39

Table 7: World 15-Year Perspective for Denim Jeans by
Geographic Region -Percentage Breakdown of Dollar Sales for
US, Europe, and Rest of World Markets for the Years 2004,
2011 & 2018 (includes corresponding Graph/Chart) II-40
Volume Analytics II-41
Table 8: World Recent Past, Current and Future Analysis for
Denim Jeans - Annual Sales Figures in Million Units for the
Years 2010 through 2018 (includes corresponding Graph/Chart) II-41

Table 9: World Historic Review for Denim Jeans - Annual Sales
Figures in Million Units for the Years 2004 through 2009
(includes corresponding Graph/Chart) II-41


III. MARKET

1. THE UNITED STATES III-1
A.Market Analysis III-1
Overview III-1
Brief Review of US Jeans Market III-1
Denim is a Vogue III-2
Table 10: US Denim Apparel Market: Average Number of Denim
Apparels Owned by a Person by Apparel Type - Jeans, Shorts,
Shirts, Skirts, and Jackets (includes corresponding
Graph/Chart) III-2
Denim Jeans: Wardrobe Staple III-2
Table 11: US Denim Jeans Market (2011): Proportion of Denim
Jeans Sales by Price Bands - Over $80, $60-$80, $40-$60,
$20-$40 and Less than $ 20 (includes corresponding
Graph/Chart) III-3
Brand Craze Declines III-3
Women of All Age Groups Wear Jeans III-3
Table 12: US Denim Jeans Market (2011): Average Number of
Jeans Owned by Women by Age Group - 13-24 Years, 25-34
Years, 35-55 Years, and 56-70 years (includes corresponding
Graph/Chart) III-3
Factors Influencing Purchase Decisions: Fit Overrules Price III-4
Younger Men Steer Sales III-4
Denim Companies Overhaul Production Process III-4
Retailer Grow Weary of New Brands III-4
Top 10 Men and Women Denim Jeans Brands in the US for the
Year 2011: Ranked in Order of Popularity III-5
Premium Denim Jeans - A Brief III-5
Typical Customers of Premium Denim Jeans III-5
Factors Influencing Purchase Decisions of Premium and Non-
Premium Customers III-6
Import-Export Scenario III-6
Distribution Channels III-6
Table 13: US Denim Jeans Market (2012): Percentage
Breakdown of Value Sales by Select Distribution Channel -
Specialty Stores, Discount Stores, National Chains,
Department Stores, and Others (includes corresponding
Graph/Chart) III-6
Product Innovations/Introductions III-7
Recent Industry Activity III-17
Key Players III-19
B.Market Analytics III-21
Table 14: US Recent Past, Current & Future Analysis for
Denim Jeans - Annual Sales Figures in US$ Million for Years
2010 through 2018 (includes corresponding Graph/Chart) III-21

Table 15: US Historic Review for Denim Jeans - Annual Sales
Figures in US$ Million for Years 2004 through 2009 (includes
corresponding Graph/Chart) III-22

2. CANADA III-23
A.Market Analysis III-23
Product Introductions/Innovations III-23
B.Market Analytics III-24
Table 16: Canadian Recent Past, Current & Future Analysis
for Denim Jeans - Annual Sales Figures in US$ Million for
Years 2010 through 2018 (includes corresponding Graph/Chart) III-24

Table 17: Canadian Historic Review for Denim Jeans - Annual
Sales Figures in US$ Million for Years 2004 through 2009
(includes corresponding Graph/Chart) III-25

3. JAPAN III-26
A.Market Analysis III-26
A Brief Overview III-26
Product Introductions/Innovations III-26
Edwin Company (Japan)- A Key Player III-26
B.Market Analytics III-27
Table 18: Japanese Recent Past, Current & Future Analysis
for Denim Jeans - Annual Sales Figures in US$ Million for
Years 2010 through 2018 (includes corresponding Graph/Chart) III-27

Table 19: Japanese Historic Review for Denim Jeans - Annual
Sales Figures in US$ Million for Years 2004 through 2009
(includes corresponding Graph/Chart) III-28

4. EUROPE III-29
A.Market Analysis III-29
The Legacy of Denims III-29
Overview of European Jeans Market III-29
Table 20: EU-27 Denim Jeans Market (2011): Percentage
Breakdown of Value Sales in Billions of Euros by Country-
Germany, UK, France, Italy, Spain, Netherlands, Belgium and
Other EU Countries (includes corresponding Graph/Chart) III-30
Market Outlook III-30
Table 21: Denim Jeans Markets in EU (2007- A Past
Perspective) - Consumption in Million Units for Select
Countries - Germany, The UK, France, Italy, Spain, The
Netherlands, and Belgium (includes corresponding
Graph/Chart) III-30
Denim Sales Linked to the Penchant for Cotton III-31
Replacements Driving Men's Denim Jeans Market III-31
Own Label Denims Alter Market Structure III-31
Distribution Channels III-31
Table 22: Percent Share of Denim Jeans Distribution
Channels - Chains, Independent Stores, Discount Stores/
Hyper Malls, Outlets/ Others, Mail Orders, and Department
Stores, in the European Market in 2012 (includes
corresponding Graph/Chart) III-31
Denim Production Scenario in EU III-32
A Glance at UK Denim Jeans Market III-32
Branded Denims on Rough Waters III-32
Growth of Own Labels III-32
Emergence of Dresses as New Fashion Fad for Women III-32
Influx of US Brands III-32
Economic Pressure III-32
Discount Wars of Department Stores III-32
Initiatives of Denim Brands III-33
Turkish Market Overview III-33
Product Innovations/Introductions III-33
Recent Industry Activity III-38
Key Players III-38
B.Market Analytics III-39
Table 23: European Recent Past, Current & Future Analysis
for Denim Jeans - Annual Sales Figures in US$ Million for
Years 2010 through 2018 (includes corresponding Graph/Chart) III-39

Table 24: European Historic Review for Denim Jeans - Annual
Sales Figures in US$ Million for Years 2004 through 2009
(includes corresponding Graph/Chart) III-40

5. ASIA-PACIFIC III-41
A.Market Analysis III-41
Select Asia-Pacific Markets III-41
Bangladesh III-41
Pakistan III-41
China III-42
Denim Market III-42
Table 25: Preference for Denim Jeans by Age Group
(includes corresponding Graph/Chart) III-42

Table 26: Breakdown of Denim Jeans Purchases through
Various Channels (2012) (includes corresponding
Graph/Chart) III-43
China Outpaces Bangladesh as Major Exporter to the US III-43
India III-43
Stretch Jeans Gains Popularity Among Men III-44
Indigo Price Inflation Hurts Domestic Denim Producers III-44
Rising Input Costs Compel Manufacturers to Hike Prices III-45
Denim Production III-45
Denim Brands Market in India: An Overview III-45
Top Ranking Popular Denim Brands in North India, South
India and East India III-46
Volume Sales Driving the Denimwear Market in India III-46
India: Top Ranking Popular Denim Brands for Women, Men,
and Children by Popularity III-47
Economic Crisis Slows Down Apparel Exports to Europe III-47
Product Introductions/Innovations III-47
Recent Industry Activity III-49
Key Players III-49
B.Market Analytics III-51
Table 27: Asia-Pacific Recent Past, Current & Future
Analysis for Denim Jeans - Annual Sales Figures in US$
Million for Years 2010 through 2018 (includes corresponding
Graph/Chart) III-51

Table 28: Asia-Pacific Historic Review for Denim Jeans -
Annual Sales Figures in US$ Million for Years 2004 through
2009 (includes corresponding Graph/Chart) III-52

6. LATIN AMERICA III-53
A.Market Analysis III-53
Select Latin American Markets III-53
Brazil III-53
Columbia III-53
Mexico III-53
Table 29: Men's Jeans Market in Mexico (2011): Percentage
Breakdown of Value Sales by Major Brands-Levi Straus,
Furor, Oggi, Wrangler, Lee, Cimarron, Diesel and Others
(includes corresponding Graph/Chart) III-54
B.Market Analytics III-54
Table 30: Latin America Recent Past, Current & Future
Analysis for Denim Jeans - Annual Sales Figures in US$
Million for Years 2010 through 2018 (includes corresponding
Graph/Chart) III-54

Table 31: Latin America Historic Review for Denim Jeans -
Annual Sales Figures in US$ Million for Years 2004 through
2009 (includes corresponding Graph/Chart) III-55

7. REST OF WORLD III-56
A.Market Analysis III-56
Select Middle East Regions III-56
Israel III-57
Lebanon III-57
Syria III-57
B.Market Analytics III-58
Table 32: Rest of World Recent Past, Current & Future
Analysis for Denim Jeans - Annual Sales Figures in US$
Million for Years 2010 through 2018 (includes corresponding
Graph/Chart) III-58

Table 33: Rest of World Historic Review for Denim Jeans -
Annual Sales Figures in US$ Million for Years 2004 through
2009 (includes corresponding Graph/Chart) III-59


IV. COMPETITIVE LANDSCAPE

Total Companies Profiled: 152 (including Divisions/Subsidiaries - 157)

The United States (64)
Canada (2)
Japan (5)
Europe (40)
- France (2)
- Germany (5)
- The United Kingdom (7)
- Italy (12)
- Spain (1)
- Rest of Europe (15)
Asia-Pacific (Excluding Japan) (39)
Latin America (3)
Middle-East (1)
 
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