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Adult Mouth Care in Brazil


Description: The Adult Mouth Care in Brazil report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2004-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, distribution or pricing issues. Forecasts to 2014 illustrate how the market is set to change.

Product coverage: treat mouth ulcers, canker sores, and inflammations


Data coverage: market sizes (historic and forecasts), company shares and brand shares.

Why buy this report?
- Get a detailed picture of the vitamins and dietary supplements industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.




Contents: Adult Mouth Care in Brazil
Euromonitor International
February 2010
List of Contents and Tables
Executive Summary
Consumer Healthcare Remains Resilient Despite the Economic Slowdown
Anvisa Moves OTC Products Behind-the-counter
Pharmaceutical Industry Moving Towards Consolidation
Parapharmacies/drugstores Dominate Sales of OTC Products
Further Investment From Multinational Players
Key Trends and Developments
OTC Products Moved Behind-the-counter
Anvisa Approves New Rules for Advertising and Suspends Advertising of Analgesics
Pharmaceutical Industry Moving Towards Consolidation
OTC Sector Remains Resilient During Economic Slowdown
Market Indicators
Table 1 Consumer Expenditure on Health Goods and Medical Services 2004-2009
Table 2 Life Expectancy at Birth 2004-2009
Market Data
Table 3 Sales of Consumer Health by Sector: Value 2004-2009
Table 4 Sales of Consumer Health by Sector: % Value Growth 2004-2009
Table 5 Consumer Health Company Shares by Value 2005-2009
Table 6 Consumer Health Brand Shares by Value 2006-2009
Table 7 Sales of Consumer Health by Distribution Format: % Analysis 2004-2009
Table 8 Sales of Consumer Health by Sector and Distribution Format: % Analysis 2009
Table 9 Forecast Sales of Consumer Health by Sector: Value 2009-2014
Table 10 Forecast Sales of Consumer Health by Sector: % Value Growth 2009-2014
Appendix
OTC Registration and Classification
De-reimbursement
Generics
Advertising
Packaging and Labelling
Distribution
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventative Medicine
Switches
Summary 1 OTC Healthcare Switches 2007-2009
Definitions
Sector and Subsector Definitions
Summary 2 Research Sources
Aché Laboratórios Farmacêuticos SA
Strategic Direction
Key Facts
Summary 3 Aché Laboratórios Farmacêuticos SA: Key Facts
Summary 4 Aché Laboratórios Farmacêuticos SA: Operational Indicators
Company Background
Production
Summary 5 Aché Laboratórios Farmacêuticos SA: Production Statistics 2009
Competitive Positioning
Summary 6 Aché Laboratórios Farmacêuticos SA: Competitive Position 2009
Bayer (brasil) SA
Strategic Direction
Key Facts
Summary 7 Bayer SA: Key Facts
Summary 8 Bayer SA: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 9 Bayer SA: Competitive Position 2009
Boehringer Ingelheim Do Brasil Química E Farmacêutica Ltda
Strategic Direction
Key Facts
Summary 10 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Key Facts
Summary 11 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Operational Indicators
Company Background
Production
Summary 12 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Production Statistics 2009
Competitive Positioning
Summary 13 Boehringer Ingelheim do Brasil Química e Farmacêutica Ltda: Competitive Position 2009
Cadbury Adams Brasil Indústria E Comércio De Produtos Alimentícios Ltda
Strategic Direction
Key Facts
Summary 14 Cadbury Adams Indústria e Comércio Alimentícios Ltda: Key Facts
Company Background
Production
Competitive Positioning
Summary 16 Cadbury Adams Indústria e Comércio Alimentícios Ltda: Competitive Position 2009
Ems SA
Strategic Direction
Key Facts
Summary 17 EMS SA: Key Facts
Summary 18 EMS SA: Operational Indicators
Company Background
Production
Summary 19 EMS SA: Production Statistics 2009
Competitive Positioning
Summary 20 EMS SA: Competitive Position 2009
Eurofarma Laboratório Ltda
Strategic Direction
Key Facts
Summary 21 Eurofarma Laboratório Ltda: Key Facts
Summary 22 Eurofarma Laboratório Ltda: Operational Indicators
Company Background
Production
Summary 23 Eurofarma Laboratório Ltda: Production Statistics 2009
Competitive Positioning
Summary 24 Eurofarma Laboratório Ltda: Competitive Position 2009
Hypermarcas SA
Strategic Direction
Key Facts
Summary 25 Hypermarcas SA: Key Facts
Summary 26 Hypermarcas SA: Operational Indicators
Company Background
Production
Summary 27 Hypermarcas SA: Production Statistics 2009
Competitive Positioning
Summary 28 Hypermarcas SA: Competitive Position 2009
Medley SA Indústria Farmacêutica
Strategic Direction
Key Facts
Summary 29 Medley SA Indústria Farmacêutica: Key Facts
Summary 30 Medley SA Indústria Farmacêutica: Operational Indicators
Company Background
Production
Summary 31 Medley SA Indústria Farmacêutica: Production Statistics 2009
Competitive Positioning
Summary 32 Medley SA Indústria Farmacêutica: Competitive Position 2009
Nycomed Pharma Ltda
Strategic Direction
Key Facts
Summary 33 Nycomed Pharma Ltda: Key Facts
Summary 34 Nycomed Pharma Ltda: Operational Indicators
Company Background
Production
Summary 35 Nycomed Pharma Ltda: Production Statistics 2009
Competitive Positioning
Summary 36 Nycomed Pharma Ltda: Competitive Position 2009
Sanofi-aventis Farmacêutica Ltda
Strategic Direction
Key Facts
Summary 37 Sanofi-Aventis Farmacêutica Ltda: Key Facts
Summary 38 Sanofi-Aventis Farmacêutica Ltda: Operational Indicators
Company Background
Production
Competitive Positioning
Summary 39 Sanofi-Aventis Farmacêutica Ltda: Competitive Position 2009
Trends
Category Data
Table 11 Sales of Adult Mouth Care: Value 2004-2009
Table 12 Sales of Adult Mouth Care: % Value Growth 2004-2009
Table 13 Adult Mouth Care Company Shares by Value 2005-2009
Table 14 Adult Mouth Care Brand Shares by Value 2006-2009
Table 15 Forecast Sales of Adult Mouth Care: Value 2009-2014
Table 16 Forecast Sales of Adult Mouth Care: % Value Growth 2009-2014




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