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Cider/Perry In Latvia
Euromonitor International, Dec 2011, Pages: 30
Cider/perry continued to decline in 2011 due to increasing competition from other alcoholic drinks, mainly RTDs and beer. Cider experienced the highest growth over 2003-2005 when these products were perceived as innovative alternatives to traditional beer. Currently there are no cutting-edge innovations or new players in this category, so players mainly rely on consumer loyalty to cider. Low purchasing power of those in the 18-29 age segment who represent the key consumers of cider also had a...
The Cider/Perry in Latvia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2006-2010), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2015 illustrate how the market is set to change.
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Cider/Perry market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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