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Fruit/Vegetable Juice in Iran
Euromonitor International, April 2012, Pages: 26
Fruit/vegetable juice has seen significant growth rates in recent years as a result of the low sales base of the category. Many Iranian consumers who used to eat fresh fruit are becoming aware of the convenience of juices, with a wider range of products now on offer on retail shelves. Consumers are increasingly attracted to fruit/vegetable juice as it is a healthier alternative to carbonates.
The Fruit/Vegetable Juice in Iran report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market – be they legislative, distribution, packaging or pricing issues. Forecasts to 2016 illustrate how the market is set to change.
Product coverage: 100% Juice, Fruit-Flavoured Drinks (No Juice Content), Juice Drinks (up to 24% Juice), Nectars (25-99% Juice).
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Fruit/Vegetable Juice market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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