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Dairy Food in China to 2013
Datamonitor, Feb 2010, Pages: 232
This databook provides key data and information on the dairy food market in China. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on eight categories: milk, yogurt, cheese, spreadable fats, cream, soy products, chilled desserts and fromage frais.
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
Highlights of this title
The market for dairy food in China increased at a compound annual growth rate of 7.8% between 2003 and 2008.
The milk category led the dairy food market in China, accounting for a share of 58.1%.
Leading players in Chinese dairy food market include Bright Food Group, China Mengniu Dairy Co. Ltd and Yili Group.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the dairy food market in China
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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