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Dairy Food in Nigeria to 2013
Datamonitor, Feb 2010, Pages: 212
This databook provides key data and information on the dairy food market in Nigeria. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on eight categories: milk, yogurt, cheese, spreadable fats, cream, soy products, chilled desserts and fromage frais.
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data
- Category level company and brand share as well as distribution share information for 2007 and 2008
- Review of the top two companies within the dairy food market, including company overview, key facts and business description
Highlights of this title
The market for dairy food in Nigeria increased at a compound annual growth rate of 7.7% between 2003 and 2008.
The milk category led the dairy food market in Nigeria, accounting for a share of 57%.
Leading players in Nigerian dairy food market include Nestle S.A., West African Milk Company (WAMCO) and Unilever.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the dairy food market in Nigeria
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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