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A CEO 360 Degree View of Chemicals used in Transportation

Frost & Sullivan, Dec 2009, Pages: 60


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Modern Technology and Green Trends Boost the Market for Chemicals Used in Transportation

Technologies that reduce costs, enhance performance and differentiate vehicles continue to be in high demand, despite the fact that the market for chemicals used in transportation is currently recovering from economic downturn. Moreover, materials and components for electric vehicles are priority with this new market sector that is gaining momentum. 'Light weighting of vehicles is a key market driver,' says the analyst of this research. 'The development of more fuel-efficient vehicles with reduced emissions spurs the demand for innovative materials and technologies.' Automotive plastics and composites help lower the weight of vehicle, along with increasing the ability to recycle materials at the vehicles end of life.

Legislative requirements also drive the growth of fuel-efficient vehicles, lower emissions and the use of sustainable and recyclable materials during construction. For example, the need to limit carbon dioxide emissions will drive the market for precipitated silica systems in tyres and weight reducing fillers in vehicles. Furthermore, the 2010 European Pedestrian Impact Phase 2 standard will encourage the use of malleable steel, polyurethane foams and other energy absorbing materials in automotive bumper systems to meet pedestrian lower-leg impact requirements. The EU End of Life vehicle legislation, which increases its current value of 80 per cent recyclability to 85 per cent in 2015, will also create the need for more plastics and new adhesives. Overall, progressive legislation, coupled with customer demand for more fuel-efficient vehicles, will drive innovation and growth of the market.

However, the economic recession has had an adverse effect on the automotive sector - much more than on any other manufacturing industry - with several plants closing down and big automotive companies requiring financial assistance from the government. 'Plummeting car sales and lack of cash flow impelled automotive companies to implement new technologies, thereby affecting the chemical companies, which struggled to sell their recently developed products and technologies to such a troubled market,' explains the analyst. Innovative strategies must be devised to overcome such challenges. For example, in the high-performance fillers market, customer focus is vital. A close relationship between high-performance filler manufacturers and customers is mutually beneficial, as the customer can obtain advice on products, while the manufacturer receives feedback on potential improvements or an insight into new applications.

'Developing technologies which help auto original equipment manufacturers (OEMs’) bring down their production costs while increasing the performance and enhancing differentiation will be the key to penetrating a tough market,' concludes the analyst. 'Focusing on helping auto OEM’s meet mandatory legislation requirements will also be desired.'

This Frost & Sullivan research service titled A CEO 360 Degree View of Chemicals used in Transportation provides insights into the automotive chemicals industry and focuses on the main trends affecting the market such as emissions, electric vehicles, sustainability and recycling, noise vibration harshness (NVH) reduction, safety and globalisation.


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