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bebe stores, inc.: SWOT Analysis & Company Profile

World Market Intelligence, April 2010, Pages: 16


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Synopsis
WMI’s bebe stores, inc. contains a company overview, key facts, locations and subsidiaries, news and events as well as a SWOT analysis of the company.

Summary
This SWOT Analysis company profile is a crucial resource for industry executives and anyone looking to quickly understand the key information concerning bebe stores, inc.’s business.

WMI’s “bebe stores, inc. SWOT Analysis & Company Profile” reports utilize a wide range of primary and secondary sources, which are analyzed and presented in a consistent and easily accessible format. WMI strictly follows a standardized research methodology to ensure high levels of data quality and these characteristics guarantee a unique report.

Scope
- Examines and identifies key information and issues about (bebe stores, inc.) for business intelligence requirements
- Studies and presents bebe stores, inc.’s strengths, weaknesses, opportunities (growth potential) and threats (competition). Strategic and operational business information is objectively reported.
- The profile contains business operations, the company history, major products and services, prospects, key competitors, structure and key employees, locations and subsidiaries.

Reasons To Buy
- Quickly enhance your understanding of the company.
- Obtain details and analysis of the market and competitors as well as internal and external factors which could impact the industry.
- Increase business/sales activities by understanding your competitors’ businesses better.
- Recognize potential partnerships and suppliers.
- Obtain yearly profitability figures

Key Highlights
Bebe stores, Inc. is engaged in designing, manufacturing and retailing contemporary women’s apparels and accessories. The company’s product portfolio comprises of separates, dresses, active wear, pants, tops, suits, logo apparels and fashionable accessories. It provides career, evening and casual wear under the brands including bebe, PH8, BEBE SPORT, bbsp and 2b bebe. The company sells its merchandise through 297 company-owned stores and website - www.bebe.com as well as 49 licensee operated stores. The company principally operates in District of Columbia, Puerto Rico, the US, Virgin Islands, Canada, South East Asia, United Arab Emirates, Israel, Russia, Mexico and Turkey. Bebe is headquartered in California, the US.

News Headlines

bebe stores partners with The Kardashian sisters
bebe stores reports decrease in its second quarter net sales
bebe stores to launch new collection in partnership with Kardashians
bebe stores signs 3 year licensing agreement with Accessory Network Group
bebe reports fiscal Q2 sales decrease
bebe stores enters into a licensing agreement with Titan Industries
SKECHERS enters into a licensing agreement with BEBE Stores



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