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Quirk's Marketing Research Review
Quirk Enterprises, May 2012, Pages: 100
If conducting, coordinating, purchasing or interpreting marketing research is part of your job then you'll want to take advantage of this timely subscription offer to Quirk's Marketing Research Review right now.
For more than 25 years Quirk's has been providing readers in the United States and Canada with the latest research techniques and case studies from organizations in a wide variety of industries. These organizations have tackled the same research questions you face.
With a subscription to Quirk's you benefit directly from a constant flow of new ideas from trusted industry experts who share their experiences and provide straightforward advice.
Complex marketing research topics become easy to understand and easy to use thanks to our practical, real-life approach. You won't find articles that read like a doctoral thesis in Quirk's.
Issues include case histories of successful research projects, technique discussions, information on new products and services and the most complete and up-to-date directories of marketing research product and service providers including: research software, telephone interviewing facilities, focus group moderators, mystery shopping companies. research panels and focus group facilities.
As part of your subscription, you'll also receive the Researcher SourceBook™, the annual directory listing over 7,000 providers of marketing research products and services from around the world.
Mailed each September, the Researcher SourceBook™ is the most complete directory of its kind. Listings are referenced alphabetically by company, state, major metropolitan area, research specialties, industry specialties and contact name.
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