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Inkjet Printing: It’s Not Just for Proofing Anymore

WhatTheyThink, April 2010, Pages: 63


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This 63-page report provides an easy-to-read updated rundown of current state of inkjet printing systems for wide-format graphics, digital commercial printing, and proofing in the U.S. commercial printing industry. The report provides a clear explanation of the various inkjet technologies, piezo, thermal, continuous, a “cast of characters” or a list of the manufacturers and systems currently on the market, a look at the applications (packaging, variable data printing, transactional printing, industrial printing) for which inkjet systems are being developed, and conclusions and recommendations. The report also places inkjet printing in the context of the current state of the printing industry, and looks ahead to some of the new product announcements and demonstrations likely to be on display at IPEX in May 2010.

The purpose of this report is to provide a basic guide or primer on the latest generation of inkjet printing as it applies to the printing industry. Inkjet printing has been around for a long time, and has insinuated itself into many different markets and industries. To keep this report clear and of manageable length, the focus will be tightly held on applications in the commercial printing industry. The goal is to examine the current landscape of inkjet printing and evaluate where the industry stands and where it is likely to be going vis-à-vis inkjet. Is it the greatest thing since sliced bread? Will it take over the industry? Or what?

This report is intended to look at inkjet technology, applications, advantages and disadvantages, and major players and products.

The first version of this report was published in 2008, and this update includes updated products, some quantitative analysis of inkjet in the market, case studies, and other new material that updates, complements, and supplements the information that was in the original version.


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