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Wine in Ecuador

Euromonitor International, Feb 2012, Pages: 24


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Increasing diversity of offer is one of the most important factors in wine to seduce consumers as prices remain more stable than for other alcoholic drinks options such as rum or whiskies, and a wide range of brands encourages importers to bring in more products from countries such as Argentina; it is clearly evident that the Ecuadorian market is very open to diversification of products.

The Wine in Ecuador report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2007-2011), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2016 illustrate how the market is set to change.

Product coverage: Fortified Wine and Vermouth, Non-Grape Wine, Sparkling Wine, Still Light Grape Wine.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Wine market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.





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