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Calming and Sleeping in USA

Euromonitor International, March 2010, Pages: 48


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Sales of calming and sleeping products were flat in 2009, gaining 1% in value sales. The demand for sleep remedies remains strong, given the rising anxiety among US consumers. Stress related to rising unemployment, dwindling savings and other economic difficulties is expected to contribute further to the already high insomnia rates in the US. In terms of the National Sleep Foundation, one third of Americans were losing sleep over the declining US economy. However, sales of sleep remedies in the...

The Calming and Sleeping Products in USA report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.

Product coverage:

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Consumer Health industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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