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Emergency Contraception in India
Euromonitor International, March 2010, Pages: 50
Emergency contraception experienced growth of 47% in current value terms in 2009, to reach a total value of Rs1,086 million. Both Cipla Ltd and Mankind Pharma Ltd continued aggressively to promote the product through mass media in 2009, resulting in robust sector growth. In 2009, television advertisements highlighting the use of the emergency contraception fuelled growth by creating awareness of the product. Advertisements promoting emergency contraception as a safe and effective recourse have,...
The Emergency Contraception Products in India report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. Forecasts to 2014 illustrate how the market is set to change.
Product coverage:
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Health industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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