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Baby Food in Saudi Arabia to 2013

Datamonitor, March 2010, Pages: 152


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This databook provides key data and information on the baby food market in Saudi Arabia. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.

Scope

- Contains information on four categories; bottled baby food, baby cereals, other baby foods and baby snacks

- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2003-2008) and forecast (2009-2013) data

- Category level company and brand share as well as distribution share information for 2007 and 2008

- Review of the top two companies within the baby food market, including company overview, key facts and business description

Highlights of this title

The market for baby food in Saudi Arabia increased at a compound annual growth rate of 7% between 2003 and 2008.

The baby cereals category led the baby food market in Saudi Arabia, accounting for a share of 72%.

Leading players in Saudi Arabian baby food market include Nestle S.A., H.J. Heinz Company and Groupe Danone.

Key reasons to purchase this title

- Develop business strategies by understanding the quantitative trends within the baby food market in Saudi Arabia

- Design effective marketing and sales strategies by identifying key market categories and segments

- Identify key players within the market to plan lucrative M&A, partnerships and agreements




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