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Bare Escentuals Inc.

Datamonitor, March 2010, Pages: 21


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The Bare Escentuals Inc. - SWOT Analysis company profile is the essential source for top-level company data and information. Bare Escentuals Inc. - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

Bare Escentuals (Bare or “the company”) is a US based cosmetics company. In March 2010, Shiseido Company completed the acquisition of Bare Escentuals, through its subsidiary, Blush Acquisition Corporation. Bare develops, markets and sells cosmetics, skin care, and body care products under primarily under bareMinerals, RareMinerals, Buxom and md formulations brands worldwide. The company primarily operates in the US. Bare Escentuals is headquartered in San Francisco, California and employs about 2,568 people of which 1,164 are full-time employees. The company recorded revenues of $557.5 million during the financial year ended December- 2009 (FY2009), an increase of 0.2% over 2008. The operating profit of the company was $159 million in FY2009, a decrease of 9.3% compared to 2008. The net profit was $98.1 million in FY2009, an increase of 0.2% over 2008. -The company’s financial year ends on the Sunday closest to December 31.

Scope of the Report

- Provides all the crucial information on Bare Escentuals Inc. required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting Bare Escentuals Inc. in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of Bare Escentuals Inc.
-Data is supplemented with details on Bare Escentuals Inc. history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from Bare Escentuals Inc.

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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