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ASOS plc

Datamonitor, March 2010, Pages: 21


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The ASOS plc - SWOT Analysis company profile is the essential source for top-level company data and information. ASOS plc - SWOT Analysis examines the company’s key business structure and operations, history and products, and provides summary analysis of its key revenue lines and strategy.

ASOS (or “the company”) is a UK based independent online retailer of fashion and beauty products. The company offers national brands and its own private labels. ASOS primarily operates in the UK; it is headquartered in London and employs 441 people. The company recorded revenues of £165.4 million ($284.8 million) during the financial year ended March 2009 (FY2009), as compared to revenues of £81.1 million ($139.6 million) in FY2008. The operating profit of ASOS was £13.9 million ($24 million) during FY2009, as compared to an operating profit of £7 million ($12.1 million) in FY2008. The net profit was £10 million ($17.2 million) in FY2009, an increase of 98.1% over FY2008.

Scope of the Report

- Provides all the crucial information on ASOS plc required for business and competitor intelligence needs
- Contains a study of the major internal and external factors affecting ASOS plc in the form of a SWOT analysis as well as a breakdown and examination of leading product revenue streams of ASOS plc
-Data is supplemented with details on ASOS plc history, key executives, business description, locations and subsidiaries as well as a list of products and services and the latest available statement from ASOS plc

Reasons to Purchase

- Support sales activities by understanding your customers’ businesses better
- Qualify prospective partners and suppliers
- Keep fully up to date on your competitors’ business structure, strategy and prospects
- Obtain the most up to date company information available



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