The 'Household Appliances Sales via Key Retail Formats in New Zealand to 2013' databook provides market value data for two key market segments and eight key retail distribution channels. It focuses on data and analysis of market revenues and segmentation. It also provides historic and forecast data, as well as a comparison against the top five countries in the market.
Scope
- Household appliances retail sales revenues and analysis from 2003 to 2008 and forecast values up to 2013.
- Market value of categories which include major household appliances and minor household appliances
- Current and forecast analysis of sales via major retail channels in the household appliances industry as well as its sub-categories
Highlights of this title
Household appliances retail sales in New Zealand increased at a compound annual growth rate of 11.7% between 2003 and 2008.
Major household appliances sales led the household appliances market with a share of 89.9% in 2008. Specialist electricals and electronics retailers were the leading retail format for major household appliances in 2008.
Key reasons to purchase this title
- Design effective marketing and sales strategies by identifying the key growth categories and retail formats in terms of sales
- Develop business strategies by understanding the quantitative trends within the household appliances market in New Zealand
- Understand the future direction of the market with reliable historical data and full five year forecasting
