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HNW Customers in Belgium and the Netherlands 2010

Datamonitor, April 2010, Pages: 23


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The customer needs and competitive dynamics within the wealth management market are dramatically different today than they were pre-crisis. To succeed in this new world, private banks need to challenge past assumptions, and gain a proper grasp of what HNWs want in terms of products, services and interaction, and what strategies their competitors are now following.

Scope

- HNW demographic and attitudinal attributes based on our Wealth Management Market Leaders Survey 2010

- Extensive primary research from 20 wealth management companies highlights their strategies for revenue growth, acquiring and keeping clients

- HNW demographic, needs and decision trigger data

Highlights of this title

Business/ entrepreneurship is the single largest source of wealth for HNWs in the Belgo-Dutch region. This is extremely encouraging for wealth managers because of the myriad personal and business needs of these types of individuals.

Belgo-Dutch HNWs demand very high levels of face-to-face contact with their relationship managers (RMs), and meeting this demand is absolutely essential for success in the marketplace.

Brand, image and reputation is at the very front of Belgo-Dutch HNWs minds when it comes to choosing their wealth manager. They want to bank with providers which are well respected and regarded.

Key reasons to purchase this title

- Build your customer targeting strategy using in-depth HNW population demographics and needs analysis

- Ensure customer retention by understanding the reasons that HNWs choose/leave their wealth manager in your country

- Assess the threats and opportunities for your business, including Relationship Manager recruitment, by understanding what your peers are planning




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