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UK General Insurance Competitor Tracker Q1 2010

Datamonitor, April 2010, Pages: 8


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The UK General Insurance Competitor Tracker Q1 2010 reviews the major developments among the leading competitors in the UK general insurance market including AXA, Aviva, LV=, RBS Insurance, RSA and Zurich. It includes information on a range of issues including new product launches, new affinity partnerships and other trading relationships.

Scope

- Information on business performance, new product developments, acquisition activity, new corporate partnerships and other new trading relationships.

- Insight on the following competitors: Allianz, AXA, Aviva, Fortis, Groupama, LV=, RBS Insurance, RSA, and Zurich.

Highlights of this title

In February, AXA launched a direct car insurance proposition under the AXA brand. However, the proposition is not a mass market one: AXA will be specifically targeting drivers who have not claimed for eight years.

In February, Groupama announced the launch of a variable commission option as a standard part of its commercial product range for small and medium enterprises (SMEs). Each of Groupama's products will carry a default commission level, but brokers will be allowed to select an alternative amount of commission from a specified range.

Key reasons to purchase this title

- Keep up to date with the new trading relationships that your competitors have entered into including deals with affinity partners.

- Understand the new products which your competitors are bringing to market, the main features of these products and the intended target market.

- Keep abreast of the insurance company or broker acquisitions that your competitors are making.




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