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OTC Pharmaceuticals - Scandinavia Industry Guide
Datamonitor, Nov 2010, Pages: 123
The OTC Pharmaceuticals - Scandinavia Industry Guide is an essential resource for top-level data and analysis covering the OTC Pharmaceuticals - Scandinavia Industry Guide industry in each of the Scandinavian (Denmark, Norway and Sweden) countries. The report includes easily comparable data on market value, segmentation, and five forces analysis, plus full five year market forecasts for each country. It examines future problems, innovations and potential growth areas within the market.
Scope of the Report
- Contains an executive summary market values, and segmentation
- Provides textual analysis of the industry's prospects, competitive landscape and profiles of leading companies
- Incorporates in-depth five forces competitive environment analysis and scorecards
- Compares data from Denmark, Norway and Sweden, alongside individual chapters on each country. .
- Includes a five-year forecast of the industry
Highlights
The Scandinavian OTC pharmaceuticals market had a total market value of $1,072.2 million in 2009. Norway was the fastest growing country with a CAGR of 4.1% over the 2005–09 period.
Within the OTC pharmaceuticals industry, Sweden is the leading country among the Scandinavian countries, with market revenues of $457.7 million in 2009. This was followed by Denmark and Norway, with $332.6 and $281.9 million, respectively.
Why you should buy this report
- Spot future trends and developments
- Inform your business decisions
- Add weight to presentations and marketing materials
- Save time carrying out entry-level research
Market Definition
The OTC pharmaceuticals market consists of the retail sale of traditional medicines, cough and cold preparations (tablets, mixtures, lozenges, topical remedies, inhalers), vitamins and minerals (multi-vitamins, single minerals, single vitamins, tonics, cod liver oil), indigestion preparations (tablets, powders, mixtures), analgesics (Paracetamol, Ibuprofen, Aspirinand other analgesics), and medicated skin products (anti-bacteria’s, acne treatments, anti-fungal, disinfectants and other), topical OTC medicines (anesthetic products, anti-itch products, antibiotic creams/gels), plasters & bandages (adhesive bandages/plasters, first aid tape, gauze pads/rolled gauze, liquid bandages and other tape or bandage), first aid kits and other (anti-smoking aids, rectal medications, eye/ear drops, sleeping aids, and motion sickness).
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