The database is an invaluable resource for understanding the dynamics of the rapidly growing card markets across Asia Pacific. In addition to fully standardized market data and forecasts, the database contains previously unavailable competitor and market level metrics including transactions by merchant category, premium card holding, card usage, and repayment behaviour by issuer for 5 key markets.
Key reasons to purchase this title
- Fully standardized data allows for quick and easy comparison of the payment card markets in 8 countries in the region.
- Understand the key trends and developments, including competitor and consumer behaviour in terms of product design and usage.
- Learn which markets represent the key opportunities for growth, both now and in the future.
