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Cloud Computing Services - Global Strategic Business Report
Global Industry Analysts, Inc, October 2011, Pages: 1556
This report analyzes the Global market for Cloud Computing Services in US$ Million by the following Product Segments: Software-as-a-Service (SaaS), Platform-as-a-Service (PaaS), and Infrastructure-as-a-Service (IaaS). The report provides separate comprehensive analytics for the US, Canada, Japan, Europe, Asia-Pacific, Latin America, and Rest of World. Annual estimates and forecasts are provided for the period 2008 through 2017. The report profiles 298 companies including many key and niche players such as Akamai Technologies Inc., Amazon Web Services, LLC, CA Technologies, Caspio, Inc., Dell Inc., Eucalyptus Systems, Inc., ENKI, Flexiant Ltd., Google, Inc., GoGrid, Hewlett-Packard Development Company, L.P, IBM Corporation, Joyent, Inc., KloudData, Inc., Layered Technologies, Inc., Microsoft Corporation, Netsuite Inc., Novell, Inc., OpSource, Inc., Oracle Corporation, RightScale, Inc., Rackspace Hosting, Inc., Red Hat, Inc., Salesforce.com, Inc., Skytap, Inc., Terremark Worldwide, Inc., and Yahoo! Inc. Market data and analytics are derived from primary and secondary research. Company profiles are mostly extracted from URL research and reported select online sources.
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1. INTRODUCTION, METHODOLOGY & PRODUCT DEFINITIONS 1
Study Reliability and Reporting Limitations 1
Disclaimers 2
Data Interpretation & Reporting Level 3
Quantitative Techniques & Analytics 3
Product Definitions and Scope of Study 3
2. INDUSTRY OVERVIEW 4
Cloud Euphoria Marks the Entry of Network Infrastructure Into
the 22nd Century 4
Implications for Cloud Computing 4
Table 1: IT Spending Worldwide (2015P): Percentage Share
Breakdown of IT Spending by Cloud IT & On Premise IT
(includes corresponding Graph/Chart) 5
Table 2: World IT Cloud Services (2010 & 2014P): Percentage
Breakdown by Select Segments (includes corresponding
Graph/Chart) 5
Cloud Computing: On Course from Being an Emerging Technology
to Mainstream IT Strategy 6
The Promises & Pitfalls 6
Proliferation of Internet Provides a Fertile Environment for
Growth of Cloud Computing 7
Where Virtualization Meets the Cloud . 7
Table 3: Worldwide Virtualization Software Market (2010):
Percentage Share Breakdown of Revenue by Geographic Region -
Americas, EMEA and Asia (includes corresponding Graph/Chart) 8
Impact of Recession in Retrospect 8
Table 4: Recession Fuels Innovation & Technology Adoption:
Key Statistical Results of Surveys to Identify Corporate
Willingness to Adopt New Technologies to Cut Costs & Scale
Back On New Technologies to Cut Costs (includes corresponding
Graph/Chart) 9
Beyond Recession: An Insight 9
Open Source Cloud -Best Bet for Weak Economy 10
SaaS Driving the Cloud Computing Market 10
SaaS: Conquering Unexplored Domains 11
Table 5: World Market for SaaS (Software-as-a-Service)
(2011): Percentage Share Breakdown of Revenues by Application
Software (includes corresponding Graph/Chart) 12
Competition 12
Table 6: Global Software-As-A-Service (SaaS) Market (2010):
Percentage Share Breakdown of Revenue by Leading Vendors
(includes corresponding Graph/Chart) 13
Private Cloud Versus Public Cloud: Where Does the Future Lie? 13
Table 7: Global Cloud Computing Market (2010): Percentage
Share Breakdown of Workloads by Cloud Computing Environments
(includes corresponding Graph/Chart) 14
Contact Centers - A Prominent Market Opportunity for Cloud
Services 14
Focus on Green IT & Sustainable ICT Throws the Spotlight On
the “Cloud” 14
Greener Computing Now Possible Through the Clouds 15
PLM & Cloud Computing Go Hand in Glove 16
Recession Spurs Adoption of Cloud Based PLM Services 16
Growing Use of Internet to Dive Cloud Based PLM Services 17
Cloud based Advertising Leads Worldwide Cloud Services Market 17
Enterprise Mobility Drives Demand for Productivity Solutions
Over the Cloud 18
Opportunity Indicators 18
Table 8: Worldwide Mobile Worker Population (2008 & 2011):
Breakdown of Number of Mobile Workers (in Millions) by
Nature of Work - Mobile Office, Mobile Non-Office, and
Mobile Home Based (includes corresponding Graph/Chart) 18
Table 9: Worldwide Mobile Workforce (2010): Percentage Share
Breakdown of Number of Mobile Workers by Region (includes
corresponding Graph/Chart) 19
Table 10: US Mobile Worker Population (2008 & 2010):
Breakdown of Number of Mobile Workers (in Millions) by
Nature of Work - Mobile Office, Mobile Non-Office, & Mobile
Home Based (includes corresponding Graph/Chart) 19
Cloud Based Unified Communication Services Grow in Popularity 19
Business Continuity On Clouds: Hedging the Risks of the
Unknown Future 20
Business Continuity On Clouds: A Peek Into Evolving
Business Models 21
Data Confidentiality Issues Mar the Market for Cloud
Storage & Data Recovery 21
Rapid Uptake of Cloud Computing Among SMEs 22
Heightened M&A Activity in Cloud Computing Arena 22
Competition Heats Up 22
Customer Usage Experience - A Competitive Differentiator 23
Table 11: Cloud Computing Market (2012E): Percentage Share
Breakdown of Revenue by Leading Players (includes
corresponding Graph/Chart) 23
Challenges Bedevil Cloud Computing 23
Migration Onto the Cloud: Not So Easy As it Seems! 23
Legal, Regulatory, and Business Risks: The Three Most
Peskiest Issues 24
Lack of Interoperability 24
Cloud Computing Vendors Themselves Pose A Risk 25
Inability of SLAs to Guarantee System Availability 25
Outages Altering Cloud Prospects 25
Unchecked Cloud Deployments Threatens Cloud Sprawl 25
Managing the Cloud: Companies Doing It the Wrong Way! 26
Lack of Awareness Levels 26
The Road Ahead 26
Outlook 27
3. INVESTMENTS IN CLOUD COMPUTING - A REVIEW 28
The State Of Venture Capital Funding in the Cloud Computing
Market 28
Table 12: Venture Capital Mood in the Cloud Computing
Industry: Percentage Share Breakdown of Number of Respondents
Who Consider Cloud Computing as an Undervalued and/or
Overvalued Sector of the IT industry 29
Table 13: Decreasing Number of Active VCs - The United
States as a Case in Point (includes corresponding
Graph/Chart) 25
Table 14: Software Venture Capital Funding in the US
(2008-2010): Breakdown of Annual Venture Capital Funding (in
US$ Billion) (includes corresponding Graph/Chart) 25
Table 15: Venture Capital Funding in the US IT Industry
(2010): Percentage Share Breakdown of Number of Companies
Funded by Segment (includes corresponding Graph/Chart) 31
Noteworthy Startups in the Cloud Computing Space 31
Appirio Inc. 31
AppFirst 31
Cloud.com, Inc 32
CloudSwitch, Inc. 32
CloudPassage 32
DotCloud 32
Erply 32
GoodData Corporation 33
HoneyApps 33
Kaavo 33
Nebula 33
Nutarix 33
ScaleXtreme 34
TransLattice 34
Okta, Inc. 34
4. TECHNOLOGY OVERVIEW 35
Cracking the Mystery Behind the Nebulous Concept of Cloud
Computing 35
What's a Cloud? 35
Cloud Computing Architecture 35
Components of A Cloud Computing Architecture 36
Client 36
Services 36
Application 36
Platform 36
Infrastructure 37
What are Cloud Computing Services? 37
“Cloud Services” - How Different is it from Cloud Computing? 37
Attributes that Define New Generation of “Cloud Services” 38
Access over the Internet 38
Typically Provided Offsite by a Third-Party Provider 38
Minimal IT Skills Requirement 38
Pricing 38
User Interface 38
Provisioning 38
Well-Defined Systems Interface 38
Shared resources 38
Cloud Service Segments 38
Application Services 38
Key Attributes of Cloud Application Services: 39
Business Process Services 39
Infrastructure Services 39
Types of Clouds (Typical Deployment Models) 40
Public Cloud 40
Private Cloud 40
Community Cloud 40
Hybrid Cloud 40
Types of Cloud Delivery Models 41
Software as a Service (SaaS) 41
Platform as a Service (PaaS) 41
Infrastructure as a Service (IaaS) 41
Characteristics of a Cloud Computing Environment 41
Elasticity 41
Measured Service 42
On-Demand Self Service 42
Ubiquitous Network Access 42
Resource Pooling 42
Benefits of Cloud Computing 42
Cost Reduction 42
Flexibility 42
Accessibility 43
Elastic Scalability 43
Reliability and Fault-Tolerance 43
Agility 43
Delegation 43
Risks, Concerns, & Challenges in Cloud Computing 43
Data Leakage 44
Constant Infrastructure Availability 44
Compliance 44
Governance 44
Optimized Performance 44
Customer Control and Visibility 44
Rapid Delivery of Services and Products 45
Cloud Computing Standards 45
Languages, Images, and Tools 45
Preconfigured, Preinstalled Systems 45
Virtual Machine Types 45
Cloud Computing Vs Other Related Technologies 46
Utility Computing 46
Virtualization 46
Cluster Computing 46
Grid Computing 46
Hosting Services 46
5. CLOUD COMPUTING SUCCESS STORIES IN THE INDUSTRY: A REVIEW 47
The United States 47
Federal Agencies Using Cloud Computing 47
General Services Administration (GSA) 47
National Aeronautics and Space Administration (NASA) 47
Defense Agencies 47
Defense Information Systems Agency (DISA) 47
The United States Army 48
National Security Agency (NSA) 48
Cloud Computing in Select Domestic Government Agencies 48
Department of Interior National Business Center (NBC) 48
Department of Health and Human Services Program Support
Center (PSC) 48
Census Bureau 48
The White House 48
Cloud Computing in Education System 49
Primary and Secondary Education 49
Colleges and Universities 49
Japan 49
Successful Government Projects 49
The Ministry of Internal Affairs and Communications (MIC) 49
The Ministry of Economy, Trade, and Industry (METI) 50
6. PRODUCT/SERVICE LAUNCHES 51
CHT Global Unveils Net2Compute Cloud Computing Platform 51
PacketExchange Introduces Network Infrastructure-as-a- Service 51
nex.kloud Introduces 1cloud Cloud Computing Solution 52
myFreightWorld Technologies Introduces Clear Visibility 52
Swisscom IT Services Unveils New Range of Dynamic Computing
Services 52
FiberMedia Introduces Managed Cloud Computing Platform 53
Hrvatski Telekom Introduces Cloud Computing Services 53
Cloud Technology PartnersTM Launches Website 53
Netmagic Solutions Launches Advanced Cloud Platform 53
IEEE Introduces IEEE P2301 and IEEE P2302 54
CalAmp Launches COLT-Enterprise 55
semYOU Introduces App Store 55
Broadview Networks Launches Cloud Computing Services Suite 56
Software AG Announces Cloud Computing Strategy 56
Verizon Introduces CaaS SMB 57
The Philippine Long Distance Telephone Introduces Cloud
Computing Services 57
Sumitomo Forestry and NEC Jointly Introduce Cloud Computing
Services 58
Hyper Office Introduces Newest Version of Cloud Computing
Messaging and Collaboration Suite 58
SFR Business Team to Introduce Cloud Computing Service 58
Itochu to Unveil Cloud Computing Service Website 58
Telefonica [O.sub.2] Ireland and Mimecast Introduce Cloud-
based Email Management Service 59
Spare Backup and Comet Group Unveil Filesafe Cloud Computing
Platform 59
Netsuite to Introduce Cloud Computing ERP Suite 59
IBM Malaysia Launches Cloud Computing Products in Malaysia 60
Orange France Introduces Cloud Computing Services 60
Langchao Electronic Information Industry to Introduce Cloud
Computing Operating System 60
iHorizons Introduces samaCloud 60
Dicom Grid Launches Dicom Grid ImageCare 60
Wirestorm Introduces Business Cloud Computing Services in UAE 61
T-Systems Introduces a New Infrastructure as a Service 61
Acer Unveils Clear.fi Cloud Computing Software 61
Versatile Systems Introduces Self-Service Cloud 61
6fusion Launches UC6 Version 3.0 62
Prosodie Introduces Flecs Cloud Computing Services 62
XaaS Launches ClearControl Cloud Computing Service 62
Telecom Italia Introduces Advanced Cloud Computing Platform 63
Optus to Pioneer Cloud Computing Services in Australia 63
Digiweb Unveils Digiweb Utility Cloud Computing Platform 63
Virtacore Systems Launches its vCore Platform 64
Tata Teleservices and Novatium Solutions to Introduce Nova
Navigator 64
Gen-i Introduces Range of Cloud Computing Services 64
Joyent and Intel Launch Cloud Computing Platform 64
Cloudvox Unveils Cloud Computing Application 65
iomart Hosting Launches CloudSure and CloudXtra Cloud
Computing Platforms 65
New Zealand ISP Orcon Unveils Cloud Computing Service 66
Internet Initiative Japan to Build Cloud Computing Platform 66
Terremark Worldwide Introduces vCloud Express 66
Salesforce.com Unveils Contact Manager Edition 66
Telstra and Microsoft Launch Microsoft Online Services on
Telstra T-Suite Platform 67
OpSource Unveils OpSource CloudTM 67
Hosting.com Introduces Cloud VPS 68
Amazon Web Services Develops Amazon Virtual Private Cloud 68
SpringSource Unveils SpringSource Cloud Foundry 68
ElasticHosts Unveils Cloud Server Services 69
Allied Digital Services Introduces Cloud Computing Management
and Security Solutions 69
Salesforce.com CRM Rolls Out Force.com Free Edition 70
Xactium Introduces Cloud GRC 70
SingTel Unveils Cloud Computing Offering 70
Microsoft Develops Azure Services Platform 70
Sun Microsystems Launches Open Cloud Platform 71
Acumen Unleashes Cloud Computing Practice for Government Agencies 71
Wuxi iPark and IBM Unveil IT Infrastructure Service Platform 72
Egnyte Introduces Local Cloud 72
Intalio Launches Intalio|BPM 6.0 72
Cirrhus9 Introduces C9 CSP Platform 73
Wipro Infotech Ventures into Cloud Computing and Data Center 73
Atlanta and Exponential-e Roll Out Corporate Cloud 73
Citrix Systems Unveils Citrix C3 Lab 73
ForLinux Unveils Cloud Computing Service Using Enomalys ECP 74
Cisco Introduces Unified Service Delivery and Faster CRS-1
Modules 74
Jive Launches Enterprise Cloud Computing Strategy and Jive
Express 74
Virtual Global Releases TeamHost Cloud Computing System 75
Terremark Introduces Enterprise Cloud in Europe 75
A-Server Unveils DAAS.com 76
EveryZing Unveils MediaCloud 76
CSC Unveils Initiative to Deliver Cloud Computing Services 76
we-R-you Unveils R360 Computing Solution 76
Terremark Worldwide Unveils Hosting Services for SAP® Solutions 77
Terremark Worldwide Launches Virtualized Disaster Recovery
Solutions 77
Salesforce.com Launches Cloud Computing Solutions 78
Dell and Salesforce.com Unveil Cloud Computing Solutions for SMBs 79
Salesforce.com Unveils New Edition of Force.com for Google App
Engine 79
Rackspace® Hosting Introduces Public Beat Version of Cloud
Servers® API 80
Rackspace® Hosting Unveils New Cloud Based Offerings 80
Vantage Expands Cloud Computing Solutions Suite 80
Salesforce.com Introduces Cloud Computing in India 81
DocuSign Launches DocuSign Connect for Salesforce 81
LongJump Rolls Out Development Suite 81
SIMtone Unveils Universal Cloud Computing Platform 82
Salesforce.com Expands Force.com Platform 82
Rackspace Unveils Cloud Hosting Portfolio 83
Marcellus Introduces New Cloud-Based Video Platform 83
Salesforce.com Introduces Force.com Checkout 84
Salesforce.com and Glovia International Launch Glovia.com
Order Management 84
7. RECENT INDUSTRY ACTIVITY 86
American Diversified Holdings to Acquire Rebel Networks 86
True Enters into Collaboration with Microsoft 86
Microsoft Enters into Partnership with Toyota 86
Netmagic Solutions, Cisco Systems and VMware Enter into
Collaboration 86
Philippine Long Distance Telephone, Datacraft and Microsoft
Enter into Collaboration 87
IBM Inks IT Services Agreement with FONAFE Corporation 87
Online Tech and WatServ Enter into Partnership 88
Microsoft and Senior Com Enter Ink Partnership Agreement 88
Range and IBM Enter into Collaboration 89
Microsoft and Ricoh Enter Into Partnership 89
Kumoya and Cloud.com Ink Partnership Agreement 89
3t Systems Enters into Partnership with Viewpoint
Construction Software to Introduce Cloud Computing Solution 89
Kerala State IT Mission Signs Agreement with C-DAC and IITM-K
to Establish Cloud Computing Facilities 90
Microsoft Sings Contract with Fujitsu for Cloud Computing 90
VMware Enters into Collaboration with Google to Combine
Google Apps with Cloud Computing 90
Microsoft Signs Agreement with Capgemini to Offer Cloud Services 90
Wipro Technologies Enters into Partnership with NetSuite for
Cloud Solutions 91
LineSider Technologies Enters into Collaboration with EMC to
Automate Cloud Computing 91
HP Inks Agreement with Microsoft for Cloud Computing 92
Mitac International Acquires Assets of Synnex 92
HGC and Microsoft Hong Kong Ink MoU 92
SIAT and Astri Enter Into MoU 92
Orange Enters into Partnership with Cisco, VMware and EMC 93
Microsoft and Cognizant Ink Partnership Agreement 93
Neusoft and NEC Enter Into JV 93
Microsoft and NTT Communications Ink Partnership Agreement 93
GoIP Global Acquires Stake in Add-on Exchange 94
hiSoft Technology Takes Over Echo Lane 94
CA to Acquire 3Tera 94
Virima Technologies Takes Over Virtuize 95
CA Technologies Acquires 4Base Technology 95
IBM Establishes Cloud Computing Lab 95
Beijing Academy of Science and Technology Constructs
Industrial Cloud Computing Platform 96
Cisco Extends Collaboration with Portugal Telecom for Cloud
Computing Services 96
Government of Japan to Unveil Cloud Computing for Data
Network Systems 96
Wroclaw University of Technology Inks Agreement with IBM Poland 96
Microsoft to Collaborate with LG Uplus 97
Tencent and Novell to Develop Internet Data Center Cloud
Computing Platform 97
Amazon.com to Unveil Cloud Computing Services in Japan 97
Yahoo Japan to Introduce Cloud Computing Services 98
Interoute Launches ICT Infrastructure 98
FPT Inks Memorandum of Understanding with Microsoft Vietnam 98
NTT Data and Yucheng Technologies to Enter into Joint Venture 98
Royal Mail Group Inks Agreement with CSC for Cloud Computing
Services 99
Spare Backup Signs Agreement with Comet Group to Introduce
Cloud Computing Platform 99
IBM Develops Cloud Computing Environment for SK Telecom 99
IBM to Collaborate with Beijing University of Technology for
Cloud Computing Platform Fujitsu Rolls Out Cloud-Based
Infrastructure Service 100
CDC Software Launches Cloud Computing Technology at Hong Kong
Science Park 100
SpringSource Takes Over Cloud Foundry 100
TIBCO Software Purchases DataSynapse 101
Grid Dynamics and Mirantis Merge 101
IBM Establishes Cloud Computing Laboratory in Hong Kong 101
LaCie Merges with Caleido 101
SAP Purchases IP Assets of Coghead 102
LTech Merges with Matlen Silver Group 102
Sun Microsystems Acquires Q-layer 102
3Tera Partners with SOASTA 102
Microsoft Inks Agreement with EDS 103
BT Enters into Agreement with Microsoft 103
CSC Signs Agreement with Microsoft 104
CODA Enters into Partnership with Corefino to Provide Corefino
2go 104
VMware Snaps Up SpringSource 105
HP Purchases IBRIX 105
Infinite Group Establishes Cloud-Cast™ Division 105
ExpenseBay Integrates Service Application with NetSuites
Cloud Computing Platform 106
Cast Iron Systems Integrates Amazon Web Services Amazon EC2
Solution 106
INX Enters into Collaboration with AFORE Solutions 106
Intalio Takes Over Webtide 107
EMC Snaps Up FastScale Technology 107
HostMySite and Hosting.com Merge Cloud Computing Solutions 107
CA Purchases Data Center Automation Assets of Cassatt 108
JVC Kenwood Holdings and IBM Sign Contract 108
NetSuite and Fujitsu Enter into Partnership 109
SpamTitan Enters into Cloud Computing Initiative with VMware 109
Microsoft and Chunghwa Telecom Sign a MoU 110
Amazon Web Services and IBM Sign Agreement 110
Joyent and Zeus Technology Enter into Partnership 110
Google Expands Strategic Alliance with Salesforce.com 110
Rackspace Purchases Jungle Disk 111
EMC Purchases Pi Corporation 111
WOLF Frameworks Enters into Partnership with Jamcracker 111
HP Partners with NetSuite to Provide SaaS Business Applications 112
Oracle Enters into Partnership with Intel 112
IBM Establishes Cloud Computing Center in India 113
IBM Establishes Greater China Cloud Computing Center in Beijing 113
8. FOCUS ON SELECT GLOBAL PLAYERS 114
Akamai Technologies Inc., (USA) 114
Amazon Web Services, LLC (USA) 114
CA Technologies (US) 114
Caspio, Inc. (USA) 115
Dell Inc., (USA 115
Eucalyptus Systems, Inc. (US) 116
ENKI (USA) 116
Flexiant Ltd (UK) 116
Google, Inc. (USA) 117
GoGrid (USA) 117
Hewlett-Packard Development Company, L.P. (USA) 117
IBM Corporation (USA) 118
Joyent, Inc. (USA) 118
KloudData, Inc. (USA) 119
Layered Technologies, Inc. (USA) 119
Microsoft Corporation (USA) 119
Netsuite Inc., (USA) 120
Novell, Inc., (USA) 120
OpSource, Inc. (USA) 121
Oracle Corporation (USA) 121
RightScale, Inc (USA) 122
Rackspace Hosting, Inc. (USA) 122
Red Hat, Inc. (USA) 122
Salesforce.com, Inc. (USA) 122
Skytap, Inc. (USA) 123
Terremark Worldwide, Inc. (USA) 123
Yahoo! Inc. (US) 123
9. GLOBAL MARKET PERSPECTIVE 124
Table 16: World Recent Past, Current and Future Analysis for
Cloud Computing Services by Geographic Region/Market - US,
Canada, Japan, Europe, Asia-Pacific, Latin America and Rest of
World Markets Independently Analyzed with Annual Revenue in
US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 124
Table 17: World 10-Year Perspective for Cloud Computing
Services by Geographic Region/Market -- Percentage Breakdown
of Revenue for US, Canada, Japan, Europe, Asia-Pacific, Latin
America and Rest of World Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 125
Table 18: World Recent Past, Current and Future Analysis for
Software as a Service (SaaS) by Geographic Region/ Market -
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets Independently Analyzed with Annual
Revenue in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 126
Table 19: World 10-Year Perspective for Software as a Service
(SaaS) by Geographic Region/ Market - Percentage Breakdown of
Revenue for US, Canada, Japan, Europe, Asia-Pacific, Latin
America and Rest of World Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 127
Table 20: World Recent Past, Current and Future Analysis for
Platform as a Service (PaaS) by Geographic Region/ Market -
US, Canada, Japan, Europe, Asia-Pacific, Latin America and
Rest of World Markets Independently Analyzed with Annual
Revenue in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 128
Table 21: World 10-Year Perspective for Platform as a Service
(PaaS) by Geographic Region/Market - Percentage Breakdown of
Revenue for US, Canada, Japan, Europe, Asia-Pacific, Latin
America and Rest of World Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 129
Table 22: World Recent Past, Current and Future Analysis for
Infrastructure as a Service (IaaS) by Geographic Region/Market
- US, Canada, Japan, Europe, Asia- Pacific, Latin America and
Rest of World Markets Independently Analyzed with Annual
Revenue in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 130
Table 23: World 10-Year Perspective for Infrastructure as a
Service (IaaS) by Geographic Region/Market - Percentage
Breakdown of Revenue for US, Canada, Japan, Europe,
Asia-Pacific, Latin America and Rest of World Markets for
Years 2008, 2011 and 2017 (includes corresponding Graph/Chart) 131
10. THE UNITED STATES 132
A.Market Analysis 132
Outlook 132
Market Overview 132
Select Regional Players 132
Akamai Technologies Inc., 132
Amazon Web Services, LLC 133
CA Technologies 133
Caspio, Inc. 134
Dell Inc., 134
ENKI 134
Eucalyptus Systems, Inc. 135
Google, Inc. 135
GoGrid 135
Hewlett-Packard Development Company, L.P. 136
IBM Corporation 136
Joyent, Inc. 137
KloudData, Inc. 137
Layered Technologies, Inc. 137
Microsoft Corporation 138
Netsuite Inc., 138
Novell, Inc., 139
OpSource, Inc. 139
Oracle Corporation 139
Rackspace Hosting, Inc. 140
Red Hat, Inc. 140
Salesforce.com, Inc. 141
Skytap, Inc. 141
Terremark Worldwide, Inc. 141
Yahoo! Inc. 142
B.Market Analytics 143
Table 24: US Recent Past, Current and Future Analysis for
Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 143
Table 25: US 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 144
11. CANADA 145
A.Market Analysis 145
Outlook 145
B.Market Analytics 145
Table 26: Canadian Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 145
Table 27: Canadian 10-Year Perspective for Cloud Computing
by Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 146
12. JAPAN 147
A.Market Analysis 147
Outlook 147
Market Overview 147
Advanced Cloud Education and Research in Universities 147
University of Tsukuba 147
Kyushu University 147
B.Market Analytics 148
Table 28: Japanese Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 148
Table 29: Japanese 10-Year Perspective for Cloud Computing
by Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 149
13. EUROPE 150
A.Market Analysis 150
Outlook 150
Regulatory Challenges for the European Market 150
B.Market Analytics 151
Table 30: European Recent Past, Current and Future Analysis
for Cloud Computing by Geographic Region - France, Germany,
Italy, UK, Spain, Russia and Rest of Europe Markets
Independently Analyzed with Annual Revenue Figures in US$
Million for Years 2008 through 2017 (includes corresponding
Graph/Chart) 151
Table 31: European 10-Year Perspective for Cloud Computing
by Geographic Region - Percentage Breakdown of Revenues for
France, Germany, Italy, UK, Spain, Russia and Rest of Europe
for Years 2008, 2011 and 2017 (includes corresponding
Graph/Chart) 152
Table 32: European Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 153
Table 33: European 10-Year Perspective for Cloud Computing
by Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 154
13a. FRANCE 155
A.Market Analysis 155
Outlook 155
B.Market Analytics 155
Table 34: French Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 155
Table 35: French 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 156
13b. GERMANY 157
A.Market Analysis 157
Outlook 157
B.Market Analytics 157
Table 36: German Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 157
Table 37: German 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 158
13c. ITALY 159
A.Market Analysis 159
Outlook 159
B.Market Analytics 159
Table 38: Italian Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 159
Table 39: Italian 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 160
13d. UNITED KINGDOM 161
A.Market Analysis 161
Outlook 161
Market Overview 161
Flexiant Ltd - A Key British Player 161
B.Market Analytics 162
Table 40: UK Recent Past, Current and Future Analysis for
Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 162
Table 41: UK 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 163
13e. SPAIN 164
A.Market Analysis 164
Outlook 164
B.Market Analytics 164
Table 42: Spanish Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 164
Table 43: Spanish 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 165
13f. RUSSIA 166
A.Market Analysis 166
Outlook 166
B.Market Analytics 166
Table 44: Russian Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 166
Table 45: Russian 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 167
13g. REST OF EUROPE 168
A.Market Analysis 168
Outlook 168
B.Market Analytics 168
Table 46: Rest of Europe Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 168
Table 47: Rest of Europe10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 169
14. ASIA-PACIFIC 170
A.Market Analysis 170
Outlook 170
B.Market Analytics 171
Table 48: Asia-Pacific Recent Past, Current and Future
Analysis for Cloud Computing by Geographic Region -
Australia, China, India, South Korea and Rest of Asia-
Pacific Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 171
Table 49: Asia-Pacific 10-Year Perspective for Cloud
Computing by Geographic Region - Percentage Breakdown of
Revenues for Australia, China, India, South Korea and Rest
of Asia-Pacific for Years 2008, 2011 and 2017 (includes
corresponding Graph/Chart) 172
Table 50: Asia-Pacific Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 173
Table 51: Asia-Pacific 10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 174
14a. AUSTRALIA 175
A.Market Analysis 175
Outlook 175
B.Market Analytics 175
Table 52: Australian Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 175
Table 53: Australian 10-Year Perspective for Cloud Computing
by Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 176
14b. CHINA 177
A.Market Analysis 177
Outlook 177
Market Overview 177
Prospects of Cloud Computing in China: An Unequivocal Review 177
Implications for Domestic/Foreign Business 178
Challenges Facing Chinas Cloud Computing Industry 178
B.Market Analytics 179
Table 54: Chinese Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 179
Table 55: Chinese 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 180
14c. INDIA 181
A.Market Analysis 181
Outlook 181
Market Overview 181
Potential Verticals 181
B.Market Analytics 182
Table 56: Indian Recent Past, Current and Future Analysis
for Cloud Computing by Service Type - SaaS, PaaS and IaaS
Markets Independently Analyzed with Annual Revenue Figures
in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 182
Table 57: Indian 10-Year Perspective for Cloud Computing by
Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 183
14d. SOUTH KOREA 184
A.Market Analysis 184
Outlook 184
Market Overview 184
B.Market Analytics 185
Table 58: South Korean Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 185
Table 59: South Korean 10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 186
14e. REST OF ASIA-PACIFIC 187
A.Market Analysis 187
Outlook 187
Select Regional Markets: A Review 187
Thailand 187
Taiwan 187
B.Market Analytics 188
Table 60: Rest of Asia-Pacific Recent Past, Current and
Future Analysis for Cloud Computing by Service Type - SaaS,
PaaS and IaaS Markets Independently Analyzed with Annual
Revenue Figures in US$ Million for Years 2008 through 2017
(includes corresponding Graph/Chart) 188
Table 61: Rest of Asia-Pacific 10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 189
15. LATIN AMERICA 190
A.Market Analysis 190
Outlook 190
B.Market Analytics 190
Table 62: Latin American Recent Past, Current and Future
Analysis for Cloud Computing by Geographic Region - Brazil
and Rest of Latin America Markets Independently Analyzed
with Annual Revenue Figures in US$ Million for Years 2008
through 2017 (includes corresponding Graph/Chart) 190
Table 63: Latin American 10-Year Perspective for Cloud
Computing by Geographic Region - Percentage Breakdown of
Revenues for Brazil and Rest of Latin America for Years
2008, 2011 and 2017 (includes corresponding Graph/Chart) 191
Table 64: Latin American Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 192
Table 65: Latin American 10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 193
15a. BRAZIL 194
A.Market Analysis 194
Outlook 194
B.Market Analytics 194
Table 66: Brazilian Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 194
Table 67: Brazilian 10-Year Perspective for Cloud Computing
by Service Type -Percentage Breakdown of Revenues for SaaS,
PaaS and IaaS Markets for Years 2008, 2011 and 2017
(includes corresponding Graph/Chart) 195
15b. REST OF LATIN AMERICA 196
A.Market Analysis 196
Outlook 196
B.Market Analytics 196
Table 68: Rest of Latin America Recent Past, Current and
Future Analysis for Cloud Computing by Service Type - SaaS,
PaaS and IaaS Markets Independently Analyzed with Annual
Revenue Figures in US$ Million for Years 2008 through 2017
(includes corresponding Graph/Chart) 196
Table 69: Rest of Latin America 10-Year Perspective for
Cloud Computing by Service Type -Percentage Breakdown of
Revenues for SaaS, PaaS and IaaS Markets for Years 2008,
2011 and 2017 Rest of World (includes corresponding
Graph/Chart) 197
16. REST OF WORLD 198
A.Market Analysis 198
Outlook 198
B.Market Analytics 198
Table 70: Rest of World Recent Past, Current and Future
Analysis for Cloud Computing by Service Type - SaaS, PaaS
and IaaS Markets Independently Analyzed with Annual Revenue
Figures in US$ Million for Years 2008 through 2017 (includes
corresponding Graph/Chart) 198
Table 71: Rest of World 10-Year Perspective for Cloud
Computing by Service Type -Percentage Breakdown of Revenues
for SaaS, PaaS and IaaS Markets for Years 2008, 2011 and
2017 (includes corresponding Graph/Chart) 199
COMPETITIVE LANDSCAPE
Total Companies Profiled: 298 (including Divisions/Subsidiaries - 311)
------------------------------------------
Region/Country Players
------------------------------------------
The United States 196
Canada 6
Japan 11
Europe 47
France 7
Germany 4
The United Kingdom 16
Italy 1
Rest of Europe 19
Asia-Pacific (Excluding Japan) 46
Africa 1
Middle East 4
------------------------------------------
Cloud computing is an emerging paradigm computing concept that enables both information technology infrastructure and software to be delivered directly over the Internet as a service. This arrangement, whereby companies can expand network capacity, and run applications directly on a vendor’s network, offers a host of advantages with the most primary being radically lower IT costs. The lower budgetary requirements and commitments allow even smaller companies to piece together an IT project without spending on purchasing legacy server, and storage systems. Additionally, the burden of developing and maintaining the technological expertise required in running the network is transferred to the service provider. The pay-per-use basis of cloud computing helps transform the way IT departments create and deploy customized applications during these difficult times. By offering a more cost-effective, less risky, and fundamentally faster alternative to on-site application developments, cloud computing is poised to transform the economics of information technology in the next few years.
With the Internet being a foundation for cloud computing, the term “cloud” is used as a metaphor for the Internet. Thanks to new and improved networks, the Internet is fast emerging into vehicle for delivering computational requirements. The ubiquity of the Internet and the widespread availability of high-speed broadband access are the primary factors driving the movement towards the cloud. Although still a small percentage of the total IT spends, cloud services are strong drivers of incremental growth.
The recent economic recession saw hordes of companies take to cloud computing as a cost saving strategy. Cloud computing came as a boon for companies during tough economic and financial climate, given that the technology can potentially slash IT costs by over 35%. The bad economy fed the global cloud computing services market as cash, and revenue starved companies prowled for IT solutions that are cost-effective, require minimum to zero investments, and low management of computing resources. Technically, the feature of multi-tenancy, or the ability to scale up or scale down services on demand, makes fiscal sense in tough economic climate. And with cloud computing fitting the bill in every respect, the business case for the technology stands exemplified. In short, recession became the push factor, which tripped the market into the mass adoption stage.
As the world economy navigates its way through recession and towards recovery, organizations will still retain their appetite for cost effective solutions, but will however demand more value-creating productivity. Against this backdrop, cloud computing stands poised for post recession boom. Shifting priorities among limited budgetary constraints will make it critical for market participants to closely follow spending patterns to understand areas where companies will be spending their precious funds. Given the fact that cloud computing services help companies scale up or scale down their computing requirements and resources through public, private and hybrid clouds, the value proposition offered is overwhelming. Companies that will consume the most cloud services are expected to be those operating in a commoditized business environment where constant product differentiation is a perennial need.
Growing recognition of economic and operational benefits and the efficiency of cloud-computing model promise strong future growth. As companies ease out gradually from the economic uncertainties and financial shackles, widespread adoption of cloud services is in the offing. The pragmatic and successful adoption of this technology concept by early adopters will pave the way for mass enterprise adoption of cloud services in the upcoming years. The transition of enterprises from virtual machines to the cloud will additionally extend the impetus required for strong growth. Poised to score the maximum gains will be end-to end cloud-computing solutions that offer complete functionalities ranging from integration of internal and external clouds, automation of business critical tasks, and streamlining of business processes and workflow, among others.
Future growth in the market will be primarily driven by growing adoption of enterprise mobility as a key IT strategy among new age companies. With most of the modern business houses exploring opportunities globally, business operations in recent years are moving beyond corporate boundary walls. Global mobile worker population is also expected grow at a considerable pace in the coming years. Given the need for mobile workforce to constantly remain in touch with corporate headquarters and access business information even when away, the demand for productivity solutions such as collaboration and communications suites, IM, document sharing e-mail, and Web conferencing, which are hosted on the cloud but are accessible to a mobile workforce via browser on mobile devices, is growing at a robust pace.
Growth in the market will also be driven by the need for companies to ensure business continuity. With most businesses perceiving traditional in-house data backup infrastructure as insufficient in safeguarding critical corporate data from system failures, theft, vandalism, floods and fire, offsite backup infrastructure are magnetizing enormous interest and investments. Against this backdrop, cloud computing and web hosted storage plus backup options are increasing in popularity as companies’ race to online vaulting service providers to hedge the risks associated with the unknown future. Cloud computing, as a low cost alternative to traditional data backup storage options, is emerging into a viable option for business continuity and disaster data recovery management for both small-medium and large-sized businesses. Growth in the cloud computing market will also be driven by growing adoption of technology among small and medium enterprises (SMEs). Charmed by the prospect of gaining access to such high-end technologies, whose adoption until recently were largely limited to huge multinationals with strong financial muscle, SMEs have been increasing their investments on cloud computing.
As stated by the Global Industry Analysts research report on Cloud Computing Services, the United States remains the largest regional market worldwide. Asia-Pacific is one of the fastest growing regional markets for cloud computing services, with revenues from the region waxing at a CAGR of about 35% over the analysis period. Growth in the Asia-Pacific market will be especially driven by the accelerated pace of developments in the enterprise sector, especially in emerging markets such as China and India, and the need for efficient solutions to deliver IT services. Infrastructure as a Service (IaaS) represents the fastest growing market segment by service type.
Global Industry Analysts ©
- Akamai Technologies Inc.
- Amazon Web Services LLC
- CA Technologies
- Caspio Inc.
- Dell Inc.
- Eucalyptus Systems Inc.
- ENKI
- Flexiant Ltd.
- Google Inc.
- GoGrid
- Hewlett-Packard Development Company
- L.P
- IBM Corporation
- Joyent Inc.
- KloudData Inc.
- Layered Technologies Inc.
- Microsoft Corporation
- Netsuite Inc.
- Novell Inc.
- OpSource Inc.
- Oracle Corporation
- RightScale Inc.
- Rackspace Hosting Inc.
- Red Hat Inc.
- Salesforce.com Inc.
- Skytap Inc.
- Terremark Worldwide Inc.
- Yahoo! Inc.
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