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World Satellite Machine-to-Machine Communications Market
Frost & Sullivan, April 2010, Pages: 83
Machine to machine communications is the use of hardware and networking equipment that operate without the requirement of human interaction for communication and transfer of information between network elements. The M2M market, in general, is currently experiencing explosive growth worldwide. Companies are continually seeking out ways to raise productivity, while still reducing costs, and M2M communications offer this ability. Globally there are over 1 billion personal computers in service, 4 billion wireless phones and over 1 billion wireline phones. Yet there are only a couple hundred million dedicated M2M devices in service.
This study is an analysis of the satellite-based machine-to-machine (M2M) market. This research service includes a detailed analysis of the market’s drivers and restraints, global revenue and subscriber forecasts, and current market share data. The major satellite market participants included in this study include: Iridium, Inmarsat, EMS Global Tracking, SkyWave, Globalstar, Qualcomm Omnitracs, Orbcomm, Skybitz, Wireless Matrix and Thuraya.
This study is directed at M2M network providers, equipment manufacturers, those involved in satellite operations, and more broadly any satellite communications industry professional that works in the tracking of the M2M industry. This research service will also be helpful to entrepreneurial communications companies interested in entering the telematics or M2M services or equipment markets. It will also be valuable to those in the financial services and consulting sectors, and anyone in the telecommunications or information technology industries that wishes to gain a better understanding of the current and future trends of the M2M market.
Innovative Industrial Uses Boost the World Satellite M2M Communications Market
Developments in the worldwide wireless, wireline, and satellite networks over the last twenty years have set the stage for M2M applications and equipment to utilize these existing networks. M2M communications have diverse use, such as logistical tracking, telemetry, remote monitoring, geo fencing, security, and scientific monitoring. This will enable industries ranging from agriculture to retail to make use of M2M communications in innovative ways to benefit their businesses, thereby driving the satellite M2M industry over the next five to seven years. The world satellite M2M communications market is currently experiencing exponential growth, with companies continually seeking ways to raise productivity while reducing costs. M2M hardware and equipment have reduced in size as well as in cost in the last five years – a trend that is likely to continue. “Smaller hardware paves the way for greater potential in the M2M industry to foray into new areas, especially in the in mobile or communication-on-the-move applications,” says the analyst of this research. “Reduced equipment costs are further stepping-up opportunities by helping in the monitoring and tracking of more assets.”
Globally, there are over one billion personal computers, four billion wireless phones, and one billion wireline phones in service. Yet, there are only about a hundred million dedicated M2M devices in service. In the long term, these numbers should be reversed – perhaps ten billion phones and computers in service with twenty five to fifty billion M2M devices. The majority of these devices are of the M2M sub-category that needs zero human interaction for continuous communication service.
Lower Cost of M2M Equipment Makes Tracking of Mobile Assets and Transportation Monitoring Cost Effective
The escalating costs of bandwidth and equipment will restrain market growth in the short-to-medium term. Satellite hardware and airtime are substantially more expensive than their terrestrial counterparts. “The average revenue per user (ARPU) among cellular operators is in the range of $6 to $7 per month, whereas satellite companies are in the $24 per month range,” explains the analyst. “Additionally, hardware prices for satellite M2M equipment range from $74 to $3,200.”
As hardware sales grow, economies of scale will develop and contribute to reductions in unit prices for M2M equipment. As prices fall for M2M equipment, more green-field opportunities will appear in the vertical markets where hardware prices had held back M2M adoption. “Tracking of mobile assets and transportation monitoring are becoming much more cost effective for end users due to the reduction in the cost of m2m equipment,” concludes the analyst.
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Satellite
- M2M hardware
- Fixed satellite services
- Mobile satellite services
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