Most airlines and global distribution systems have neglected to provide automation for group bookings, despite the sizable revenue of this segment but several companies have innovative products and capabilities in the works. While group bookings represent a sizable portion of airline revenue, most airlines and global distribution systems (GDSs) have neglected to provide automation for these bookings.
Instead, travel agents are stuck muddling through the cryptic legacy green-screen commands, which provide little flexibility for dealing with complex group issues.
