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World Firewall Products Market - Evolution to Fourth Generation Firewalls
Frost & Sullivan, May 2010, Pages: 103
The firewall market has reached a late growth stage due to high market saturation. Slowed growth is also due in part to a lack of innovation and technological advancements. In response, companies such as Palo Alto Networks and Tech Mahindra are looking for ways to improve firewall functionality. This would allow firewalls to offer more value for customers by blocking new threats.
Firewall technologies are the oldest and most fundamental network security technology. As the primary method for defining and defending a network perimeter, firewall technology is highly ubiquitous but also very mature. Vendors have been integrating IPsec VPN functionality into their firewall products for many years now, and firewalls can include features such as deep packet inspection. Firewalls have relied on stateful packet inspection for many years now to filter network traffic, but vendors are beginning to offer new methodologies, such as filtering based on application or user identification. This study will provide data and analysis pertinent to the world firewall products market for 2009 and forecasts for 2006 to 2016.
Changing Threats and New Technologies Force Innovation in the World Firewall Products Market
The world firewall products market has witnessed slowed growth in recent years due to market saturation, economic pressures, and mature technology. However, vendors are improving their firewall solutions to meet customer needs and address the constantly changing threats. Enterprise network environments have continued to evolve due to the proliferation of mobile computing devices, increased interconnectivity with Web 2.0 technologies, the convergence trend, and emerging technologies such as voice over Internet protocol (VoIP), virtualization, and cloud computing. These technologies open up new attack vectors that the security industry and customers must address. The firewall forms the cornerstone of any security infrastructure. It is the first line of defense for enterprise networks and fulfills basic regulatory requirements. As one of the original security technologies, the firewall market is at present very large and continues to grow. 'The firewall’s ability to define and defend a network perimeter has earned it a reputation as an indispensable security product,' notes the analyst of this research service. 'While this reputation has helped the market grow in the past, participants must step up efforts to innovate to ensure growth levels resume their upward trajectory.'
The economic recession tightened security budgets in 2009 and this state is expected to continue in early 2010, as customers remain cautious. Despite the resilience of the security industry, this restraint will be most pronounced in the immediate future before tapering off. High barriers to entry characterize the market. In 2009, there were more than 30 competitors, down from 40 in 2008 and 60 in 2007. The market share held by the top five competitors had increased to 72.2 percent in 2009, indicating that it is difficult for new entrants to foray into this market. Technology maturity and high level of product diffusion have slackened growth in recent years. Moreover, customers already have firewall solutions deployed and feel little motivation to invest in a new firewall solution anytime soon. They are awaiting network refresh cycles to replace or upgrade their firewalls, thereby causing a steady decline in new product sales. Participants must work toward changing these attitudes to ensure the success of quality products in the market.
Vendors are striving to add new functionality in recognition of the fact that traditional port and protocol-based filtering is becoming less effective in the changing threat landscape. 'The firewall initially underwent much change and innovation, with multiple product methodologies developed in a short span of a few years,' says the analyst. 'Since then, vendors have introduced new features, but customers have essentially been using stateful inspection firewalls for over a decade.' Features such as deep packet inspection (DPI), load balancing, and VoIP support are commonly included and new capabilities such as application- and identity-based filtering are now being introduced. This will provide better protection for customers while reinvigorating customer demand for the technology. This fourth generation of technologies holds the most potential for the firewall market, and vendors will continue to evaluate new ways to remain relevant in the long term.
Market Sectors
Expert Frost & Sullivan analysts thoroughly examine the following market sectors in this research:
- Small office/home office (SOHO)
- Small and medium size business (SMB)
- Large enterprise
- Service provider
By End-use Vertical:
- Telecommunications
- Government
- Financial,
- Technology
- Manufacturing
- Healthcare
- Utilities
- Retail
- Education
- Travel
- Hospitality
By Geographic Region:
- North America, Asia Pacific (APAC)
- Latin America
- Europe, the Middle East, and Africa (EMEA)
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