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Thailand's Mobile Services, Content and Application Market - Outlook and Forecast for 2010 to 2015

Asia Pacific Research Group (APRG), March 2010, Pages: 49


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This research details APRG’s latest projections for Thailand's mobile communications market - including mobile subscribers and usage of mobile applications such as ringtones, Java games and wallpaper. Our analysts provides an assessment and forecast of the mobile metrics and key performance indicators that are behind the growth of wireless data services market in Thailand.

Key metrics such as operator market share, ARPU trends, revenue from mobile content, penetration, subscriber forecasts and mobile VAS revenue projections to 2015 are provided.

The objective of this report is to portray the opportunities and risks of the mobile sector in Thailand, with a particular focus on mobile content and apps (applications). Our goal is to help investors, vendors and analysts to understand the opportunities and risks, and to forecast the direction of Thailand’s lucrative mobile market.

The report also provides a summary of the strategies for gaining market share of the increasingly lucrative mobile content and VAS market that mobile operator's such as AIS, DTAC, and True Move are deploying.


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