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Consumer Appliances in Portugal
Euromonitor International, April 2010, Pages: 138
The international economic and financial crisis in 2009 severely impacted the already debilitated Portuguese economy. The effects varied in depth across sales of the different categories, although major appliances were particularly badly affected as consumers consider the replacement of these appliances to be dispensable during times when discretionary income is under pressure. This factor also led consumers to adopt a “less is more” approach, staying with and buying only those small appliances...
The Consumer Appliances in Portugal report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2005-2009, allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, format trends or distribution issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Major Appliances, Small Appliances
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Consumer Appliances industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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