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Functional Drinks in Lithuania
Euromonitor International, April 2010, Pages: 26
In 2009 consumer disposable incomes continued to decline, which changed their purchasing behaviour. Consumers reviewed their consumption patterns, and reduced their consumption of premium energy drinks with high unit prices. Consumers started to look for more economical alternatives, as brand image became less important. To respond to growing demand, retailers and importers introduced a variety of new lower priced products, the brand names of which were previously unheard of by Lithuanian...
The Functional Drinks in Lithuania report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2005-2009), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution, packaging or pricing issues. Forecasts to 2014 illustrate how the market is set to change.
Product coverage: Elixirs, Energy Drinks, Sports Drinks
Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.
Why buy this report?
- Get a detailed picture of the Soft Drinks industry;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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