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Herbal/Traditional Products in North Macedonia

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    Report

  • 21 Pages
  • October 2023
  • Region: North Macedonia
  • Euromonitor International
  • ID: 1233602
An improved quality of life, higher living standards, and the health and wellness trend (and its associated link with more natural products) is driving volume sales of herbal/traditional products in 2023. Also, consumers are increasingly prepared to spend more money on higher quality and more natural consumer health products, therefore the category is seeing double-digit retail value growth in the year.

The Herbal/Traditional Products in North Macedonia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2018-2022, allowing you to identify the sectors driving growth. Forecasts to 2027 illustrate how the market is set to change.

Product coverage: Herbal/Traditional Cough, Cold and Allergy (Hay Fever) Remedies, Herbal/Traditional Dermatologicals, Herbal/Traditional Dietary Supplements, Herbal/Traditional Digestive Remedies, Herbal/Traditional Paediatric Dietary Supplements, Herbal/Traditional Sleep Aids, Herbal/Traditional Tonics, Herbal/Traditional Topical Analgesics.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Herbal/Traditional Products market
  • Pinpoint growth sectors and identify factors driving change
  • Understand the competitive environment, the market’s major players and leading brands
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

HERBAL/TRADITIONAL PRODUCTS IN NORTH MACEDONIAKEY DATA FINDINGS
2023 DEVELOPMENTS
  • Improved quality of life, and health and wellness trend drive further growth in 2023
  • Consumers can afford to pay higher prices for more natural herbal/traditional products
  • Fitopharm maintains its lead in 2023
PROSPECTS AND OPPORTUNITIES
  • Health and wellness and innovation set to support future sales
  • Herbal/traditional paediatric dietary supplements will continue to see strongest growth
  • Social media to play a greater role over the forecast period
CATEGORY DATA
  • Table 1 Sales of Herbal/Traditional Products: Value 2018-2023
  • Table 2 Sales of Herbal/Traditional Products: % Value Growth 2018-2023
  • Table 3 NBO Company Shares of Herbal/Traditional Products: % Value 2019-2023
  • Table 4 LBN Brand Shares of Herbal/Traditional Products: % Value 2020-2023
  • Table 5 Forecast Sales of Herbal/Traditional Products: Value 2023-2028
  • Table 6 Forecast Sales of Herbal/Traditional Products: % Value Growth 2023-2028
CONSUMER HEALTH IN NORTH MACEDONIA
EXECUTIVE SUMMARY
  • Consumer health in 2023: The big picture
  • 2023 key trends
  • Competitive landscape
  • Retailing developments
  • What next for consumer health?
MARKET INDICATORS
  • Table 7 Consumer Expenditure on Health Goods and Medical Services: Value 2018-2023
  • Table 8 Life Expectancy at Birth 2018-2023
MARKET DATA
  • Table 9 Sales of Consumer Health by Category: Value 2018-2023
  • Table 10 Sales of Consumer Health by Category: % Value Growth 2018-2023
  • Table 11 NBO Company Shares of Consumer Health: % Value 2019-2023
  • Table 12 LBN Brand Shares of Consumer Health: % Value 2020-2023
  • Table 13 Penetration of Private Label by Category: % Value 2018-2023
  • Table 14 Distribution of Consumer Health by Format: % Value 2018-2023
  • Table 15 Distribution of Consumer Health by Format and Category: % Value 2023
  • Table 16 Forecast Sales of Consumer Health by Category: Value 2023-2028
  • Table 17 Forecast Sales of Consumer Health by Category: % Value Growth 2023-2028
APPENDIX
  • OTC registration and classification
  • Vitamins and dietary supplements registration and classification
  • Self-medication/self-care and preventive medicine
  • Switches
DISCLAIMERDEFINITIONS
SOURCES
  • Summary 1 Research Sources