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Feminine Care in Germany to 2014
Datamonitor, May 2010, Pages: 115
This databook provides key data and information on the feminine care market in Germany. This report is a comprehensive resource for market, category and segment level data including value, volume, distribution share and company & brand share. This report also provides expenditure and consumption data for the historic and forecast periods.
Scope
- Contains information on four categories; sanitary pads, pantiliners and shields, tampons and internal cleansers
- Market,category and segment level information on value, volume, and expenditure & consumption, with historic (2004-09) and forecast (2010-14) data
- Category level company and brand share as well as distribution share information for 2008 and 2009
- Review of the top two companies within the feminine care market, including company overview, key facts and business description
Highlights of this title
The market for feminine care in Germany increased at a compound annual growth rate of 3.4% between 2004 and 2009.
The sanitary pads category led the feminine care market in Germany, accounting for a share of 48.3%.
Leading players in German feminine care market include Procter & Gamble Company, The, Johnson & Johnson and Kimberly-Clark Corporation.
Key reasons to purchase this title
- Develop business strategies by understanding the quantitative trends within the feminine care market in Germany
- Design effective marketing and sales strategies by identifying key market categories and segments
- Identify key players within the market to plan lucrative M&A, partnerships and agreements
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