Facing greater customer expectations and budget constraints, higher education seeks cost-effective solutions that improve business performance. Doing this effectively calls for a campus-wide ECM strategy. While cultural barriers may pose delays, interest is growing rapidly as higher education looks to increase efficiency, improve customer service, and adjust business strategies for the long haul.
Scope
-Identifies the potential drivers and inhibitors to ECM adoption in the United States higher education market
-Offers guidance to vendors on how to boost ECM application uptake and lead institutions toward a campus-wide strategy
-Explores the competitive landscape for ECM in higher education
Highlights
Productivity and cost reduction are driving the need for an institution-wide system that will automate back-office duties and improve student-facing services.
Rapid growth of unstructured content provides valuable insight that pushes higher education out of document management and into ECM.
Vendor success requires sensitivity to higher education's cautious approach to solution uptake.
Reasons to Purchase
-Identify the motivations and challenges that will impact ECM adoption in the United States higher education market
-Evaluate the competitive landscape and enhance go-to-market strategy
-Develop messages, strategies and tactics that resonate directly with the content management needs of higher education
